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Reports to: Head of School Status: Full-time 30 hours per week Location: Asheville, NC
Role Overview
The Development & Communications Coordinator drives the operational success of Hanger Hall’s advancement efforts. This role manages data, executes targeted campaigns, coordinates school communications, and supports admissions through marketing.
Key Responsibilities
1. Marketing & Communications (45%)
Content & Publications: Publish parent newsletter, coordinate the annual report, and produce storytelling content and photography highlighting the student experience.
Digital & Web: Maintain a weekly social media calendar and regularly update website content to keep branding and admissions messaging current.
Admissions Marketing: Create and distribute admissions marketing materials, promote open houses, and track marketing ROI to help target prospective families.
Public Relations: Act as the primary contact for local media and community partners while ensuring brand consistency across all platforms.
2. Development & Fundraising (40%)
Annual Fund: Manage the annual fund campaign (direct mail, digital appeals, and donor acknowledgments) with a starting goal of achieving $75K and 25% growth in parent participation.
Major Gifts Support: Support the Head of School and Board in major gift cultivation by conducting prospect research, preparing donor briefing materials, and scheduling. (Note: Direct solicitation is handled by the Head of School.)
Events: Partner with the Director of Community Life to oversee the operational planning and execution of fundraising events.
3. Board Support & Administration (15%)
Board Reporting: Prepare reports for Board meetings, track fundraising, and support the Board development & marketing committee.
Database Management: Maintain the donor database (Raiser’s Edge/Blackbaud) to ensure accurate gift processing and acknowledgements.
Compensation & Benefits
Base Salary: Starts at $50,000 annually.
Incentive Structure: This position offers a potential annual performance bonus ranging from $5,000-$7,000. Bonus distribution is evaluated based on measurable success in key advancement areas, including Annual Fund totals, parent participation rates, database management accuracy, the execution of the annual communications plan, and overall event outcomes.
Benefits: Hanger Hall offers a competitive benefits package designed to support our full-time employees (30+ hours/week), including:
Comprehensive medical coverage through Blue Cross Blue Shield (with 80% of individual premiums covered by the school), dental and vision options, a Section 125 plan, and 100% employer-covered Life and Short-Term Disability insurance.
A SIMPLE IRA plan featuring an employer match of up to 3% after two years of service.
Qualifications & Skills
Experience: 3–5 years in development, marketing, or nonprofit management (Independent school experience preferred).
Skills: Exceptional visual storytelling and writing skills; proficiency in Blackbaud/Raiser's Edge, Canva/Adobe Creative Suite, and social media analytics.
Mindset: Highly organized, strong attention to detail and follow-through, collaborative, and comfortable balancing multiple projects in a close-knit school environment.
Hanger Hall provides each student a superior middle school education in an inclusive and supportive environment that promotes a sense of belonging, creativity, self-confidence, personal motivation and a desire for knowledge. In partnership with parents, Hanger Hall encourages our students to develop the living and learning skills necessary to succeed in life and to contribute to the betterment of the world.