Social Media Specialist

Online applications must be received before 11:59pm on:
January 4, 2026
If a date is not listed above, review the Applicant Instructions below for more details.

Available Title(s):
197J-YN_CS_NPS - Communications Consultant 2

Business Title:
Social Media Specialist

Employee Type:
Classified

Position Details:

The Opportunity:

As a member of the WSU Athletic Department's External Relations team, you will work as a project-based Social Media Specialist who develops social media content and communication strategies and implements new initiatives within the Athletics Department. You will be responsible for writing, editing, and coordinating the production of social media strategies and posts. Channels include, but are not limited to, Facebook, X, Instagram, TikTok, YouTube, LinkedIn, Google+, etc. Social media posts are used to advance the reputation of WSU Athletics.

You will help shape and maintain the social presences for WSU Athletics, athletes, and coaches, and will initially be providing primary social media support to the following accounts: Cougar Athletic Fund, Name, Image, and Likeness (NIL), and other assigned accounts. Reporting to the Associate AD of Brand, Promotion, and Marketing you will create social media content and strategies based on department needs and industry best practices, develop methods for evaluating effectiveness by way of data analytics and evaluation of success/engagement metrics for plan initiatives, and oversee the team(s) responsible of for carrying out central WSU Athletics social media communication.

Additional Information:

This is a full time (100% FTE), permanent position. This position is overtime eligible.

Monthly Salary: $4,216 to $5,666 | Range 47 | Successful candidates are typically hired at the beginning of the salary range and receive scheduled salary increment increases in accordance with WAC 357-28.

In accordance with RCW 49.58.110, the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate's current experience, education, skills, and abilities related to the position.

Benefits: WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation, optional supplemental retirement accounts; training and development; and employee tuition waiver. For additional information, please review the detailed Summary of Benefits offered by WSU for Classified staff and Total Compensation.

Required Qualifications:

• A Bachelor's degree in English, communications, journalism, humanities, public relations, OR related field AND one (1) year of writing/editing/public relations experience; OR equivalent education/experience.
  
• Experience working in sports or intercollegiate athletics.
  
• Strong working knowledge of social media trends, strategies, and techniques.
  
• Experience with marketing and managing projects.
  
• Experience directing the work of others.
  
• Demonstrated ability using Microsoft Suite (Word, Excel, Outlook).
  
• Demonstrated ability using Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat, Premiere (a plus).
  
• Excellent verbal, written, and visual communication skills.
  
• Demonstrated ability to successfully work independently and as part of a team.
  
• Must be able and willing to work a flexible schedule including evenings and weekends.
  

Preferred Qualifications:

• Experience supervising staff and working with students.
  
• Experience working in a higher education environment.
  

About Department/College/Area/ Campus - wsucougars.com/

Area/College: Athletics, Intercollegiate
Department Name: Marketing & Promotions
Location: Pullman, WA

Application Instructions: Applicants must upload the following required documents to their online application. Application materials should clearly communicate how the applicant meets all required qualifications and additional requirements.

1) Resume
2) Cover Letter

External candidates, upload all documents in the 'Application Document' section of your application.
Current WSU Employees (internal candidates), before starting your Workday application, please use these instructions to update your education and experience in your worker profile in Workday. Internal candidates, upload all documents in the 'Resume/Cover Letter' section of your application.

Documents may be submitted as one file or separate files. Applicants are encouraged to upload as a PDF, if possible.

Reference contact information will be requested later in the recruitment process through Workday.

Background Check: This position has been designated by the department to require a background check because it requires access to children or vulnerable adults as defined by RCW 74.34, engages in law enforcement, requires security clearance, interacts with WSU students in a counseling or advising capacity, has access to personal identifying and/or financial information, unsupervised access to university buildings/property, or other business-related need. A background check will not be completed until an initial determination of qualification for employment has been made.

Time Type:
Full time

Position Term:
12 Month

Washington State University encourages all qualified candidates to apply, including members of the military and veterans, and persons with disabilities.

WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.

WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521 (v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or hrs@wsu.edu.

Notice of Non-Discrimination

In matters of admission, employment, housing or services, or in the educational programs or activities it operates, WSU does not discriminate or permit discrimination by any member of its community against any individual on the basis of sex, race, color, national or ethnic origin, physical disability, mental disability, sensory disability, use of a trained service animal, age, religion, creed, genetic information, marital status, sexual orientation, gender identity, protected veteran status, honorably discharged veteran, member of the military, or immigration or citizenship status except as authorized by federal or state law, regulation, or government contract.

Inquiries about the application of federal and state laws and regulations (including inquiries regarding the application of Title IX, ADA/Section 504, and implementing regulations), as well as reports and complaints of discrimination and harassment, can be made verbally or in writing to WSU's Compliance and Civil Rights, the Department of Education's Office of Civil Rights, or both.

More information, resources, and contact information are available here: https://ccr.wsu.edu/notice-of-nondiscrimination/

To apply, visit https://wsu.wd5.myworkdayjobs.com/en-US/WSU_Jobs/job/Pullman-WA/Social-Media-Specialist_R-14409

Washington State University is an Equal Opportunity/Affirmative Action Educator and Employer.







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