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The digital and social media specialist will support the day-to-day communication activities for the divisions units and initiatives, with a focus on social, web, video, e-newsletters, blogs and other digital channels. The position will serve as the lead in managing divisional digital channels, as well as provide guidance, consultation and execution support to units on digital and social media strategy, engagement and content planning. The position serves as the primary manager of the divisions social media channels, blog and newsletter, and website, providing support and management in the same scopes to individual divisional units.
The position will execute established communication team workflow processes pertaining to the creation of project tasks, copyediting, in addition to internal and external approval systems and University guidelines. This position will support the director of communications and marketings overarching strategies, with special attention to promotion of divisional distinct services, programs and events. This position will support efforts within the Division of Marketing and Communications overarching strategies, with special attention to promoting student-focused distinct services, programs and events. This position will support leading the internship team.
Education and Experience:
Bachelors degree in communications, public relations, marketing, new media management or related field.
Two-to-four years experience managing social and digital media channels.
Proficiency in Microsoft Office, including Outlook, Word and PowerPoint; Adobe Creative Suite a plus.
Skills and Knowledge:
Exceptional organization skills.
Exceptional communication skills (written, oral and visual).
Exceptional copyediting skills.
Commitment to and demonstration of promoting an inclusive environment.
Demonstrated ability to work independently and collaboratively, make decisions and balance multiple deadlines.
Ability to build relationships and work collaboratively with colleagues across levels at the institution, including students.
Responsibilities:
Collaborate with Student Experience Division departments and divisional communications staff on student-centered communications projects involving social, e-newsletters, blogs and digital tactics; execute on tactics.
Solicit student and staff submissions, curate content and compile distribution of the divisional blogs and e-newsletters; develop and execute promotional plans for blogs, e-newsletters, calendar events and other digital channels. This includes The Peel, The Peel Whats happening this week, SE News in addition to divisional needs as established.
Create and maintain content calendar and engagement activities for all centralized social channels as established, including the Barnes Center at The Arch (@BeWellSU); provide social media consultation and strategy support to departments in alignment with the Universitys Marketing and Communications overarching strategy and policies.
Support website management and maintenance across the Student Experience Divisional website and departmental sites.
Provide assistance in creating and deploying student-centered, accessible video content for appropriate channels, including Kaltura.
About Syracuse University:
Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.
The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors, 100 minors, and 200 advanced degree programs offered across the Universitys 13 schools and colleges; over 15,000 undergraduates and over 6,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit http://www.syracuse.edu.
About the Syracuse area:
Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.
Syracuse University is an equal-opportunity institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.
Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The Universitys contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.
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Syracuse University is a place where talent, desire, and opportunity thrive. In 12 different schools and colleges that span the liberal arts and professional disciplines, students, faculty, and staff from diverse backgrounds come together to learn, create, and break boundaries.
The University is also a vital part of the community, providing services as well as being a leader in employee benefits, work-life and organizational development, training, student employment, staff relations, and workforce diversity.
Syracuse itself is located at the crossroads of New York State, and offers a lush landscape of seasons. From fun-filled summers in the Finger Lakes to snowy winters that thrill outdoor sports enthusiasts, the area truly has something for everyone.