SCHOOL OF PUBLIC HEALTH: COMMUNICATIONS DIRECTOR

Oversees a broad range of communications and ensures a consistent communications strategy for assigned client (school, business unit or entity) at UAB. Collaborates and interacts with all necessary parties, including but not limited to, faculty, staff and students to identify various marketing, publications and media relations needs. Creates strategies to respond to those needs. May oversee management of website content for assigned entity/entities. Responsible for web analytics, multimedia content and data collection instruments. Manages the use of social and other electronic media for delivering integrated messages to reach broad audiences which may consist of students, parents, alumni, donors, faculty, and others within the university community. Serves as the lead creative / technical writer and editor for assigned client. Under the direction of the Office of Public Relations & Marketing, proactively forms and cultivates relationships with local, state and national media outlets, journalists and editors to seek appropriate opportunities for assigned UAB client media coverage in print, television, video and online media.

Duties & Responsibilities:

• Creates and executes strategies for media and public relations, web communications, internal communications, social media, marketing, etc. to enhance internal and external communications for UAB SPH.

• Assists with crisis communications and issues management for SPH in collaboration with UAB Media Relations

• Oversees all marketing to ensure synthesized, strategic messaging

• Increases news placements in traditional and new media in collaboration with UAB Media Relations, locally and nationally, to increase positive exposure to target audiences and improve national reputation

• Works with the development team to promote and support philanthropic initiatives through effective communications with key constituents

• Manages content on SPH website to ensure brand and message consistency in collaboration with UAB Web Operations

• Produces content that can be shared across multiple communications platforms

• Oversees all SPH social media and graphic design initiatives

• Leads the SPH as the point of contact for all communications processes, software, best practices and policies, including overseeing communications efforts for research projects based in the SPH

• Promotes a working environment that supports and promotes the SPH's priorities and goals, fosters

• Perform other duties as assigned

Annual Salary: $60,835 - $98,855

Bachelors degree in Business, Communications, Journalism or a related field and five (5) years of related experience required. Work experience may NOT substitute for education requirement

UAB Benefits

UAB offers a robust state-funded pension plan through the teacher's Retirement System of Alabama (RSA), a generous up to 5% retirement match in UAB's voluntary retirement account, and additional RSA benefits. UAB also provides educational assistance for employees and their family, parental leave, and exclusive discounts on tickets for various cultural and entertainment events. Visit UAB's Benefits webpage at Benefits & Wellbeing for UAB Employees - Human Resources | UAB for a comprehensive list of eligible Benefits.