Reporting to the director of Development Communications, the associate director will be responsible for HBS?s alumni-focused direct marketing appeals program (mail, email, web overlays) aimed primarily at boosting annual and reunion giving to the HBS Fund and expanding membership in the HBS Fund Investors Society, the School?s leadership annual giving society.
The associate director will be expected to
Make strategic enhancements and refinements to the current appeals program informed by data analysis and best practices.
Manage the day-to-day execution of the appeals program, doing so in a way that appropriately maximizes efficiency (of people and financial resources) and effectiveness in helping to meet HBS Fund and Investors Society fundraising goals.
Be a strategic and creative thinker, an advocate for the role of direct marketing, and a leader who can collaborate with and unite multiple stakeholders to ensure the success of the School?s direct marketing appeals program
Interpret data to determine market segmentation and produce appeals that move prospects through the pipeline and boost annual support for the School
Collaborate and coordinate with relevant colleagues on the strategy and messaging to ensure alignment across all HBS Fund communications.
Supervise two appeals team members (one full- and one part-time) and work closely with other Development Communications team members and freelance writers on direct marketing messaging.
Collaborate and coordinate with the Reunion and Leadership Giving team? particularly on reunion appeals (some of which are volunteer-authored) and special fundraising pushes and challenges?and report periodically to senior Development staff on strategies and results.
This role is responsible for other duties as assigned.
Basic Qualifications
? Bachelor's degree required ? At least 7 years of related experience is required
Additional Qualifications and Skills
At least 5-7 years of fundraising experience, with specific expertise in developing and managing sophisticated direct marketing campaigns and knowledge of industry trends and best practices
Experience as a frontline fundraiser and with social media for development is preferred
Experience as a manager and mentor. Proven record of strong project management and organizational skills, including the ability to plan and manage multiple projects with multiple stakeholders simultaneously and meet deadlines
Strong written and oral communications skills
Understanding of analytics (modeling, stats, clustering, scoring, segmenting, etc.) to drive direct marketing strategy Strong analytical and problem-solving skills and ability to locate, interpret, and report data from a variety of sources Budget management experience
Advanced expertise in Excel
Familiarity with BSR Advance and other Advance tools, such as Qlik, and experience with Salesforce Marketing Cloud preferred
Excellent interpersonal skills; a team player. Impeccable attention to detail and follow-through
Additional Information
This is a hybrid position which we consider to be a combination of remote and onsite work at our Boston, MA based campus. HBS expects all staff to be onsite a minimum of 3 days per week and departments provide onsite coverage Monday ? Friday. Specific hours and days onsite will be determined by business needs and are subject to change with appropriate advanced notice.
We may conduct candidate interviews virtually (phone and/or via Zoom) and/or in-person for this role.
A cover letter is required to be considered for this opportunity.
Harvard Business School will not offer visa sponsorship for this opportunity.
Culture of Inclusion: The work and well-being of HBS is profoundly strengthened by the diversity of our network and our differences in background, culture, national origin, religion, sexual orientation, and life experiences. Explore more about HBS work culture here https://www.hbs.edu/employment
Benefits
We invite you to visit Harvard's Total Rewards website (https://hr.harvard.edu/totalrewards) to learn more about our outstanding benefits package, which may include:
Paid Time Off: 3-4 weeks of accrued vacation time per year (3 weeks for support staff and 4 weeks for administrative/professional staff), 12 accrued sick days per year, 12.5 holidays plus a Winter Recess in December/January, 3 personal days per year (prorated based on date of hire), and up to 12 weeks of paid leave for new parents who are primary care givers.
Health and Welfare: Comprehensive medical, dental, and vision benefits, disability and life insurance programs, along with voluntary benefits. Most coverage begins as of your start date.
Work/Life and Wellness: Child and elder/adult care resources including on campus childcare centers, Employee Assistance Program, and wellness programs related to stress management, nutrition, meditation, and more.
Retirement: University-funded retirement plan with contributions from 5% to 15% of eligible compensation, based on age and earnings with full vesting after 3 years of service.
Tuition Assistance Program: Competitive program including $40 per class at the Harvard Extension School and reduced tuition through other participating Harvard graduate schools.
Tuition Reimbursement: Program that provides 75% to 90% reimbursement up to $5,250 per calendar year for eligible courses taken at other accredited institutions.
Professional Development: Programs and classes at little or no cost, including through the Harvard Center for Workplace Development and LinkedIn Learning.
Commuting and Transportation: Various commuter options handled through the Parking Office, including discounted parking, half-priced public transportation passes and pre-tax transit passes, biking benefits, and more.
Harvard Facilities Access, Discounts and Perks: Access to Harvard athletic and fitness facilities, libraries, campus events, credit union, and more, as well as discounts to various types of services (legal, financial, etc.) and cultural and leisure activities throughout metro-Boston.
Work Format
Hybrid (partially on-site, partially remote)
Commitment to Equity, Diversity, Inclusion, and Belonging Harvard University views equity, diversity, inclusion, and belonging as the pathway to achieving inclusive excellence and fostering a campus culture where everyone can thrive. We strive to create a community that draws upon the widest possible pool of talent to unify excellence and diversity while fully embracing individuals from varied backgrounds, cultures, races, identities, life experiences, perspectives, beliefs, and values.
EEO Statement We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.