Job Summary

Reporting to the Director of Marketing and Communications, the Marketing Specialist will work as part of the HBS Online team to execute daily activities, ranging from writing blog posts, e-books, infographics, and other assets to helping support and deliver events.

Position Description

Digital Content Creation

• Research, write, and upload weekly blog content, leveraging best search engine optimization (SEO) practices while ensuring copy is aligned with HBS Online?s tone, brand, and program learning objectives
• Write, edit, and contribute to the oversee the design of content marketing assets, including e-books, infographics, guides, and other downloadable resources
• Help with the blog post optimization queue and review and revise copy from SEO vendor and HBS Online staff
• Craft website, email, and landing page copy in support of new product launches or content marketing campaigns
• Identify and execute new marketing opportunities, with an emphasis on new media, including videos and other interactive downloadable or multimedia assets

Event Support

• Work with the organic marketing team to execute HBS Online?s annual learner conference, Connext
• Write event copy and communications, including blog posts, emails, FAQs, and landing pages
• Collaborate with HBS Operations on the in-person component of the event, including catering and logistics
• Identify and communicate with event speakers
• Support the development of Connext creative, including the logo, signage, and all printed materials
• Order swag, collateral, and other promotional materials for Connext
• Help project manage event deliverables and hit listed deadlines

Other Activities

• Develop, update, and distribute printed marketing collateral while ensuring that messages are supportive of, and consistent with, the HBS Online brand
• Collaborate with the creative team, internal designers, and external vendors to develop dynamic marketing materials
• Represent HBS Online at external events and conferences
• Be responsible for other duties as assigned

Basic Qualifications

• High school diploma, GED, or equivalent required
• 3+ years of related experience is required, preferably in marketing, journalism, advertising, or communications. Education beyond high school may count toward experience.
• Microsoft Office (Word, Excel, PowerPoint, and Outlook) experience is a must

Additional Qualifications and Skills

• Strong writing skills, including experience writing SEO-focused blog content
• Strong customer service orientation, with strong communication skills
• Experience with Google Analytics a plus
• Strong attention to detail
• Ability to manage multiple streams of work with competing priorities
• Comfort working in a constantly changing environment
• Desire to learn and grow in a highly dynamic organization
• Pitches in where needed - ?no job is too big or small?

Additional Information

This is a hybrid position which we consider to be a combination of remote and onsite work at our Boston, MA based campus. HBS expects all staff to be onsite 3 days per week and departments provide onsite coverage Monday ? Friday. Specific hours and days onsite will be determined by business needs and are subject to change with appropriate advanced notice.

We may conduct candidate interviews virtually (phone and/or via Zoom) and/or in-person for this role.

A cover letter is required to be considered for this opportunity.

Harvard Business School will not offer visa sponsorship for this opportunity.

Culture of Inclusion: The work and well-being of HBS is profoundly strengthened by the diversity of our network and our differences in background, culture, national origin, religion, sexual orientation, and life experiences. Explore more about HBS work culture here: https://www.hbs.edu/employment.

Benefits

We invite you to visit Harvard's Total Rewards website (https://hr.harvard.edu/totalrewards) to learn more about our outstanding benefits package, which may include:

• Paid Time Off: 3-4 weeks of accrued vacation time per year (3 weeks for support staff and 4 weeks for administrative/professional staff), 12 accrued sick days per year, 12.5 holidays plus a Winter Recess in December/January, 3 personal days per year (prorated based on date of hire), and up to 12 weeks of paid leave for new parents who are primary care givers.
• Health and Welfare: Comprehensive medical, dental, and vision benefits, disability and life insurance programs, along with voluntary benefits. Most coverage begins as of your start date.
• Work/Life and Wellness: Child and elder/adult care resources including on campus childcare centers, Employee Assistance Program, and wellness programs related to stress management, nutrition, meditation, and more.
• Retirement: University-funded retirement plan with contributions from 5% to 15% of eligible compensation, based on age and earnings with full vesting after 3 years of service.
• Tuition Assistance Program: Competitive program including $40 per class at the Harvard Extension School and reduced tuition through other participating Harvard graduate schools.
• Tuition Reimbursement: Program that provides 75% to 90% reimbursement up to $5,250 per calendar year for eligible courses taken at other accredited institutions.
• Professional Development: Programs and classes at little or no cost, including through the Harvard Center for Workplace Development and LinkedIn Learning.
• Commuting and Transportation: Various commuter options handled through the Parking Office, including discounted parking, half-priced public transportation passes and pre-tax transit passes, biking benefits, and more.
• Harvard Facilities Access, Discounts and Perks: Access to Harvard athletic and fitness facilities, libraries, campus events, credit union, and more, as well as discounts to various types of services (legal, financial, etc.) and cultural and leisure activities throughout metro-Boston.

Work Format

Hybrid (partially on-site, partially remote)


Commitment to Equity, Diversity, Inclusion, and Belonging
Harvard University views equity, diversity, inclusion, and belonging as the pathway to achieving inclusive excellence and fostering a campus culture where everyone can thrive. We strive to create a community that draws upon the widest possible pool of talent to unify excellence and diversity while fully embracing individuals from varied backgrounds, cultures, races, identities, life experiences, perspectives, beliefs, and values.

EEO Statement
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, gender identity, sexual orientation, pregnancy and pregnancy-related conditions, or any other characteristic protected by law.

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