Job ID: 2023-12032 Type: University Relations and Public Affairs (WS1044) # of Openings: 1 Category: Marketing/Advertising/Public Relations/Media/Video/Audio New York University
Overview
Develop and write original content for the social media team through daily writing and management of posts for NYUâ™s central channels (Instagram, Twitter, LinkedIn, TikTok, Facebook, YouTube), which reach more than 2 million people. The incumbent will be part of the team that creates the thoughtful, lively, clever, and consistent âœvoiceâ across NYUâ™s central social channels. Primary responsibilities are to draft and schedule daily posts sharing university news from internal and external sources; to creatively prepare original content produced by the Director of Social Media, Assistant Director of Multimedia, and multimedia content producers for video and photography for use on a variety of digital platforms; to conceive messaging for various campaigns; to perform social crisis and other listening and campaign analysis using the Sprinklr platform, and to engage with followers on all of NYUâ™s channels. The social media manager will also partner with the Director of Social Media to provide social best practices and updates to communicators across the university, supervise student assistants and organize student social media takeovers, help with production on video shoots, and write profiles or other pieces of content to be featured on social.
Responsibilities
Required Education: Bachelor's Degree
Required Experience: 3+ years of related communications experience, preferably managing an organization or brandâ™s social media channels, with very strong writing and technical skills.
Preferred Experience: Experience working in public relations or higher education industry.
Required Skills, Knowledge and Abilities: Fluency in writing and visuals for all social media platforms, with careful attention to differences in style and format of each. Knowledge of social media trends and best practices, especially as applicable to brands and organizations. Specific knowledge and experience with using social media publishing, listening, and analytics tools and generating reports. Excellent organization and verbal/written communication skills. Ability to interact with a diverse population at all levels. Knowledge of standard office software.
Preferred Skills, Knowledge and Abilities: Graphic design, photography, and/or video skills. Experience using Adobe Creative Suite. Journalistic writing/reporting experience.
Qualifications
In compliance with NYC's Pay Transparency Act, the annual base salary range for this position is USD $87,000.00 to USD $107,000.00. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, clinical compensation, or other items.
NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.
New York University (NYU) is one of the top private universities in the United States, and NYU Tandon School of Engineering traces its roots back to 1854, building on an illustrious past as Brooklyn Poly and the NYU Polytechnic School of Engineering. Our mission is to excel in research, teaching, and entrepreneurship and inspire and educate engineers for the 21st century — backed by an historic commitment of $1 billion to recruit new faculty, fuel groundbreaking basic and applied research in key areas, and expand the Downtown Brooklyn campus. NYU Tandon faculty are world renowned leaders in science and technology, with a strong commitment to research, innovation, and entrepreneurship that make a difference in the world. We lead and have ties to multidisciplinary centers in wireless technology, cybersecurity, urban informatics, data sciences, artificial intelligence, renewable energy, and health, among others. Our faculty and students are part of the high-tech start-up culture in New York City and in downtown Brooklyn, and we support three “future lab” business incubators that connect our students and faculty to today’s innovation economy. We are deeply committed to teaching and le...arning, and with NYU's unrivaled global network of campuses, we promote a truly global engineering education.
NYU Tandon is committed to substantially increase the proportion of our faculty from historically underrepresented groups in STEM and we encourage candidates from such groups to apply. We aspire to create a climate where diversity and inclusion are not only appreciated but considered an asset for creativity and innovation, and we seek faculty who have a real passion for a culturally diverse environment. We take pride in our high numbers of female students and students who are the first in their family to go to college. NYU belongs to the Higher Education Recruitment Consortium (HERC), which assists with dual-career searches, and our faculty are supported by a range of work-life balance programs provided by the NYU Office of Work Life