Responsible to the Director of Integrated Marketing Communications and Media for the development, organization, and maintenance of the college's websites and digital presence, including work with video, social media, bulk email, digital advertising, and other interactive services.
Create content to support strategies for Central's websites to be comprehensive, user-friendly, and effective for marketing to Central's priority audiences that include prospective students, parents, and alumni/donors while maintaining accuracy and integrity of the information.
Provide user support for institutional content management systems through ongoing training and support
Create strategies for the college's social media and digital advertising efforts (including but not limited to Google, Facebook, Twitter, LinkedIn, Instagram and Dutch Connect) through collaboration with designers and photographer/videographer to provide attractive and on brand social media campaigns.
Support college live streaming and video needs with photographer/videographer for college events
In collaboration with other members of the communications team, manage student employees and their projects.
Bachelor's degree or equivalent in communications, marketing, multimedia, broadcasting, journalism, or film. One to five years of professional experience is desirable.
Must be open and adaptable to change.
Consistently demonstrate a positive attitude and represent the college in a positive fashion in dealing with contacts on and off campus.
Must have strong time management skills and be held accountable for meeting deadlines.
Must work cooperatively and respectfully with colleagues and readers.
Central College in Pella, Iowa, is a private, four-year liberal arts college. Central is known for its academic rigor, its leadership formation and, most importantly, for its work creating genuine connections among students, faculty, coaches and alumni that help graduates realize their career aspirations for a lifetime. We are steadfastly dedicated to cultivating diversity of thought and culture through the arts and sciences, professional fields of study and experiential learning. The Central experience is rooted in exploration and self-discovery and enhanced by life in a residential community of 1,150 students with wide-ranging perspectives. Founded in 1853, Central values its long-standing relationship with the Reformed Church in America. The college participates in NCAA Division III athletics and is a member of the American Rivers Conference.
Central’s home of Pella, Iowa, is a thriving community of more than 10,000. Pella impressively appears in Oprah’s 2021 60 Charming American Towns You Haven’t Heard of But Should Visit ASAP. The community is famous for its annual Tulip Time Festival, its Dutch pastries and its fully functional 1850s-style windmill. In fact, Pella has it all...! Pella is located just minutes from Red Rock Lake, Iowa’s largest lake, and is the corporate headquarters of several international companies, including Vermeer Corporation, Pella Corporation, Precision, Inc., and Lely North America.
Niche.com named Pella one of the Best Places to Raise a Family in Iowa and one of the Best Places to Live in Iowa in 2021.
Read more about our welcome statement and our covenant with the RCA.