As Director, Content Strategy, you will be responsible for managing content strategy and content creation across all channels, investment strategies, product structures and delivery systems. You will ensure close collaboration between the department and key internal stakeholders while leading a team of content strategists and marketing writers responsible for creating thought leadership and product marketing content in support of Federated Hermes’ business development goals and plans.
Duties include but are not limited to the following:
Spearhead content creation for the firm’s Capital Markets Program, coordinating the inputs of various contributors and maintaining a rigorous publishing schedule of weekly, monthly and quarterly publications articulating and updating the firm’s capital markets outlook. Further oversee the coordination of various bylined contributions to the firm’s “Insights” blog.
Work with Division leadership, Market Research, Product Marketing, Corporate Communications and Investments to establish both brand-level and product-level themes to drive thought leadership content creation.
Work closely with Product Management leadership to assure alignment of Content Team’s activities and priorities with the Division’s agreed products-in-focus and the prioritization of the Division’s Product Working Groups.
The Expertise We’re Looking For
Bachelor’s degree in Business, Communications or Finance required; CFA preferred
7+ years of experience in marketing, business management, product research for an investment-related company; Experience as head of similar department in the asset management, institutional investment consulting or wealth management industry preferred
5+ years’ experience directing staff and outside vendors
7+ years’ experience working with Sales and Distribution; Previous experience as a “hands-on” manager in digital marketing, advertising, media relations or sales preferred
Broad understanding of markets, asset classes and investment products required; Advanced knowledge of investing preferred
Excellent investment aptitude and fluency with financial concepts
Experience with sales enablement platforms such as Seismic
Experience with PSN, Wilshire, Strategic Insight, Style Advisor, Lipper and Morningstar and/or other product research databases and consultant databases
Our Investment in You
We believe our employees are our most important asset! Therefore, we offer benefits programs designed to help you and your family thrive, training programs to advance your professional development and opportunities for you to give back to the community. Our offerings include:
A competitive total compensation package, including bonus programs designed to recognize and incentivize our employees to do their best every day
Time off programs including paid vacation, parental leave and a volunteer day to help you stay healthy and connected to the things that are important
Opportunities to expand your professional network within the firm and the community through participation in programs such as the Women in Investing Employee Resource Business Group and the University Ambassador Program.
About Federated Hermes
At Federated Hermes, our goals are to help individuals invest and retire better, to help our clients achieve better risk-adjusted returns, and to contribute to the positive outcomes in the wider world. We pledge to always putting our clients first and to acting responsibly and transparently. Our commitment to active, responsible investment has enabled us to become a leading investment manager with $631.9B in assets under management; serving investors around the world.
We provide careers opportunities that have enabled our employees to grow and meet their career aspirations while balancing the needs of their personal lives. We offer a collaborative environment that promotes doing things the right way and always with integrity, sharing ideas to drive positive change, and following through on our commitments. We are motivated by a higher purpose and always consider the impact of our work. We promote teamwork and foster a diverse, inclusive and respectful workplace where unique perspectives, ideas and experiences are recognized and appreciated for the contributions they bring. At Federated Hermes, we are committed to providing equal employment opportunity in all aspects of employment. As part of the company's equal employment opportunity policy, Federated Hermes takes affirmative action to ensure that minorities, females, veterans, and qualified people with disabilities are considered for employment and promotional opportunities.
For more information, please go to Federatedhermes.com or click on the following link:
For more than 60 years, Federated Hermes has provided world-class investment solutions to financial professionals in the United States and around the world. Federated Hermes' employees have defined the qualities of the company’s success over the decades: a reputation for integrity and excellence, a commitment to customers and employees and a history of longstanding client relationships. While each market cycle brings new opportunities and challenges to the company, Federated Hermes continues to foster employee commitment to excellence in the investment management industry.