Details
Posted: 06-May-22
Location: Altamonte Springs, Florida
Salary: Open
Internal Number: 22015476
DescriptionAll the benefits and perks you need for you and your family:
- Benefits from Day One
- Paid Days Off from Day One
- Career Development
- Whole Person Wellbeing Resources
- Mental Health Resources and Support
Our promise to you:
Joining AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.
Location: 893 Hope Way Altamonte Springs, FL 32714
Schedule: Full Time
Shift: Monday - Friday
The role you’ll contribute:
Responsible for managing the development of AdventHealth’s digital intelligence recruitment strategy with Strategic HR. The Digital Recruitment Strategy Manager is a subject matter expert passionately dedicated to growing the digital intelligence expertise and knowledge base of COE HR. Stays current in the latest techniques, tools and processing in the fields of communications and behavioral science, program monitoring, marketing measurement and analytics. Manages the development of innovative strategic solutions for website activity, online advertising, email/CRM programs, mobile marketing, social media and other emerging trends that help solve key business problems. Oversees the career brand style guide to ensure consistency and quality across all AdventHealth careers digital mediums. Plays a critical role in the development of internal/external brand strategies used by Strategic Human Resources. Develops and administers the digital framework for the organization's EVP brand, guaranteeing key objectives are met. Responsible for ensuring the digital presence of AdventHealth is accurately reflected on all platforms. Provides leadership during the creative brainstorming and planning process of initiatives relevant to the department. Works and develops relationships with stakeholders to educate on digital intelligence and digital platform strategies. This role is also responsible in providing oversite, supervision, and guidance of the digital media strategist. The Digital Recruitment Manager provides direct reports with updates on implementing new social media and digital policies, tactics, and strategies. Holds weekly meeting with all direct reports to gather updates on current projects.
The value you’ll bring to the team:
- Manages the comprehensive analysis of the AdventHealth careers digital presence, identifying and understanding both the effective areas and the areas of opportunity.
- Stays abreast of trends and developments in the digital world, seeking opportunities to elevate the career brand of AdventHealth.
- Monitors external digital platforms relevant to AdventHealth careers and tracks/catalogs user sentiment, both favorable and unfavorable.
- Serves as a digital strategy subject matter expert for AdventHealth careers digital presence.
- Analyze and interpret what behaviors and patterns contribute to the efficient flow of candidates/employees through AdventHealth’s career processes
- Create and implement new projects and creative ideas that help improve the digital experience of candidates, showing a direct impact on conversion rates.
- Distills complex digital concepts in a way that’s relatable and relevant to audiences, and garners support and by in for new digital approaches.
- Proposes recommended changes in AdventHealth careers digital strategy based on the data analyzed and industry trends.
- Establish and implement guidelines, leveraging best practices for digital strategies and techniques, across email marketing, career site, landing pages, and web forms.
- Execute tests, collect and analyze data and results, identify trends and insights in order to create, adjust and justify digital strategies.
- Catalogs and ensures all digital platforms relevant to AdventHealth careers represent the organizations reputation positively and within brand standards.
- Proficient at development of digital strategy and development, plays key role in the development of broader strategies in the department.
QualificationsThe expertise and experiences you’ll need to succeed:
- Bachelor’s degree in marketing, communications, business, human resources or related field required.
- 5-7 years of experience creating content in a marketing, human resources, communications public relations or related field required.
- Strong computer skills, with advanced knowledge of Microsoft Office, Adobe Creative Cloud, Hubspot and online publishing tools.
- Experience following and working with brand guidelines
- Strong understanding of digital/social principles and best practices
- Knowledge of Search Engine Optimization and internet ranking for web content
This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.