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Adjunct Lecturer of Communication-Integrated Communication Strategies
The Master of Communication Management (MCM) Distance Learning program in the Annenberg School for Communication and Journalism, University of Southern California seeks a qualified Adjunct Lecturer to supplement instruction offered by our full-time faculty, specifically to teach one section of CMGT-541 Integrated Communication Strategies. This course provides an overview and applications of marketing communication principles and strategies. Topics include the situation analysis, brand positioning, communication objectives, creative strategy, media strategy, ROI, and consumer research.Candidates must have substantial industry experience in marketing communication and/or public relations. Teaching experience in marketing communication, strategic and organizatio


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