Senior Recruitment Counselor/CRM Administrator, Office of Admissions
North Shore Community College
Location: Danvers, Massachusetts
Higher Education Institution
Senior Recruitment Counselor/CRM Administrator, Office of Admissions
Evening and weekend hours required.
MCCC Unit Position, Grade 4
The Senior Recruitment Counselor/CRM Administrator will be responsible for the daily maintenance and management of all activities through the CRM. Develops new communications content and plans with the guidance and approval of the Executive Director of Admissions. Maintains data integrity of the CRM in collaboration with other departments including Information Services, Institutional Research and Marketing. Actively interacts daily with prospective students and their families, high school guidance counselors, high school teachers, and North Shore Community College faculty and staff both in person and over the telephone. Participates in the planning, delivery and evaluation of services to students and potential students in a comprehensive student development environment, focused on providing opportunity and support to an increasingly diverse student body. Assists potential students in determining the most appropriate academic plan of study based upon their academic, career and personal goals and objectives. Assists with developing, implementing and managing the process of recruiting and admitting students; providing prospective students and their families with information regarding admissions, processes and policies; and communicating the vision, mission, culture, and the specific amount of content of NSCC's educational programs to a variety of constituencies. Coordinates select programs and services to diverse student populations of potential students on campus, online, and in the community.
DUTIES AND RESPONSIBILITIES:
Assists the Executive Director of Admissions configuring operational, functions and maintenance of the Hobsons Radius CRM Administrator.
Maintains web content for Marketing CMS on behalf of Admissions including recruitment brochures/materials.
Conducts daily "clean up" of CRM for data integrity purposes.
Develops, implements, and tracks the effectiveness of on-campus, off-campus, and online student recruitment activities targeting a varied student body, including increasing diverse and multicultural populations.
Develops complex Excel reports based on CRM data.
Participates in electronic (e-mail), telecounseling, and social media campaigns to target and/or follow-up with prospects.
Counsels, advises and maintains positive contacts with prospective students with a specialization in working with diverse/multicultural students
Establishes and maintains working relationships with guidance counselors, parents, representatives of community based organizations, and North Shore Community College faculty and staff.
Attends meetings/events, serves on committees, makes presentations, and coordinates joint ventures for the purpose of establishing and maintaining liaisons
Assists in developing, coordinating, implementing and evaluating recruitment and outreach plans, objectives, and strategies, identifying new target markets and implementing new programs, services, and activities.
Represents the College at fairs, alumni activities, open houses, campus tours, school visits and other recruitment events. Assists in the organization of these activities.
Maintains accurate data entry of all recruitment activities within CRM, Banner, in order to provide accurate recruitment and admissions statistical reports.
Assists Enrollment Services as needed with application processing/entry/ document collection within Banner.
Assists the Executive Director of Admissions with the establishment of recruitment goals and objectives for new events and to help increase the application to enrollment yield for the admissions team.
Performs administrative and academic advisement duties related to compliance with the implementation of the federal SEVIS (Student and Exchange Visitor Information System) Program for processing and tracking international students.
Maintains a professional knowledge in applicable areas by researching recruitment strategies and new trends in the profession as well as participating in professional organizations, workshops and training sessions.
Serves on College committees as assigned, including but not limited to those associated with marketing, publications, communication planning, etc.
Actively promotes NSCC's recruiting events through a variety of social media outlets.
Demonstrates a thorough working knowledge of NSCC policies, procedures, and programs, as well as labor market information, and applies that knowledge to individual situations to assist students, parents, faculty, staff, and all community constituencies.
SUPERVISION RECEIVED: Reports to the Executive Director of Admissions
SALARY: Anticipated starting salary is $50,705 - $55,000. Actual salary will be determined in accordance with classifications determined of MCCC/MTA salary schedule commensurate with education and experience.
STARTING DATE: ASAP
Submit cover letter and resume. Applicants selected for an interview will need to provide official academic transcripts and names of at least three professional references.
Master's degree with at least two years' experience in undergraduate admissions or related enrollment services area; or an equivalent combination of education, training, and experience. Community College experience is a plus.
Experience maintaining and managing a CRM system is required.
Radius CRM experience preferred.
Exceptional knowledge of Microsoft products, particularly Excel and Access.
Strong knowledge of the principles and practices of student recruitment and admissions.
Strong presentation skills. Outstanding public relations and customer service skills.
Must have the ability to travel and work evenings and weekends for such events as Open Houses, College Fairs, community engagements, graduations, etc.
Must have a valid driver's license. Local travel will be 30% of the time.
Banner software experience a plus.
Excellent verbal and written communication skills.
Strong interpersonal skills and a demonstrated ability to effectively to establish interpersonal connection with culturally diverse populations.
Successful experience interacting with culturally diverse population.
Demonstrated success building relationships with school guidance counselors, teachers, parents, and community agency representatives.
Must possess high energy, flexibility thriving in a high energy environment, and have a results driven attitude and focus for student success.
Must be positive, energetic, team-orientated, capable of moving self, and require limited supervision.
Ability and desire to work effectively within a fast-paced, rapidly growing, intense, and multifunctional office environment.
Strong organizational and analytical skills.
Candidates will be required to pass a CORI/SORI and/or a National background check as a condition of employment
North Shore Community College is a diverse, caring, inclusive community that inspires our students to become engaged citizens and to achieve their personal, academic, and career goals through accessible, affordable, rigorous educational opportunities that are aligned with our region's workforce needs and will prepare them for life in a changing world. NSCC is one of 15 Massachusetts community colleges, which serves the 26 cities and towns north of Boston. Since its founding in 1965, NSCC has grown from a single leased building to an urban campus in downtown Lynn and a suburban campus in Danvers, and from five to 80 academic programs of study. Nearly 50,000 students have graduated from NSCC. The college is accredited by the New England Commission of Higher Education (NECHE).