Leads the development and implementation of a communications strategy to engage internal and external stakeholders â“ including students, faculty, staff, community partners, alumni, parents, donors, and prospective donors. Responsibilities include conceptualizing, acquiring, creating, editing, and delivering content in traditional and innovative ways across multiple channels.
Primary Duties & Responsibilities
Develops communication plans in support of an end-to-end change management strategy for the Student Sunrise project. Activities may include, but are not limited to, leading brainstorm and ideation sessions, participating in stakeholder outreach, setting measurable objectives, assessing results, and making recommendations regarding resource needs.
Communications Implementation and Evaluation
Manages the day-to-day implementation of communications plans in support of the Student Sunrise project.
Ensures the right messages get to the right individuals at the right time by identifying and leveraging existing communications channels and recommending new channels if needed.
Ensures communications are consistent in terms of messaging and visual branding.
Proactively identify and elevate issues and concerns in a timely way.
Content Development and Management
Independently, and at times in collaboration with others, prepares communications (messaging, talking points, speeches, presentations, emails, surveys, web content, newsletters, podcasts, status reports, instructions, educational content, printed content, timelines, graphics, videos, etc.) for a variety of internal audiences and relevant communications channels.
Reviews and edits content developed by other members of the Student Sunrise team, as needed.
Adopt and Leverage Communications Tools and Processes
Learns and uses project tools to manage data and processes in support of communications, including tools for stakeholder relationship management (CRM), web content management (CMS), email marketing, event management, surveying, file management and more.
Updates data and content in tools as necessary to execute communications plans.
Recommends training needed to ensure successful use of tools.
Plans & executes events to facilitate stakeholder awareness and engagement in support of the projectâ™s end-to-end change management strategy.
Partners with change managers and communications specialists to develop event plans and content.
Manages event logistics.
Other Duties As Assigned
Applicant Special Instructions
Please include at least two writing samples with your application.
Ability to regularly travel to on-and off-campus locations required.
Will require occasional on-call availability and working during non-business hours and on weekends.
May require travel to conferences, vendor meetings and peer institutions.
Bachelorâ™s degree and minimum of five years of relevant experience in communications planning, implementation, and content development.
Bachelorâ™s degree with more than five years of internal communications experience and/or experience developing and executing communications in support of change management initiatives in large, complex environments.
Higher education and/or IT experience is a plus, as is consulting/agency experience.
A creative and strategic thinker who possesses a confident style, coupled with sensitivity, flexibility and sense of humor. Good judgment, discretion, tact and diplomacy skills are a must.
Ability to work effectively in a highly collaborative, matrixed and consensus-driven environment.
A willingness and ability to embrace change and to adapt approaches in a timely way.
Superior writing and editing skills, including the ability to translate technical topics into clear and compelling content for a range of audiences and channels.
Strong attention to details and deadlines.
Sensitivity to visual aesthetics, including the ability to work within established brand standards.
Proficiency in Microsoft Office products, including Word, PowerPoint, Excel, Outlook.
Experience with web content management systems, such as WordPress.Â
Experience working with Adobe Creative Cloud applications (e.g. InDesign, Photoshop, Illustrator) desired but not required.
High level of intellectual curiosity to gain thorough understanding of sometimes unfamiliar concepts.
Experience in developing and executing targeted email campaigns.
Experience with event planning and coordination.
Experience with survey tools, specifically Qualtrics, a plus.
Bachelorâ™s degree in communications, journalism, marketing, business administration, English, or related field.
Three-years of progressive responsibility in the area of marketing communications.
$49,000.00 - $83,800.00 / AnnuallyThe salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.
All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.
Washington University in St. Louis is committed to providing a comprehensive and competitive benefits package to our employees. Benefits eligibility is subject to employment status, full-time equivalent (FTE) workload, and weekly standard hours. Please visit our website at https://hr.wustl.edu/benefits/ to view a summary of benefits.
Washington University is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration without regard to an individualâ™s sex, race, color, religion, age, disability status, protected veteran status, national or ethnic origin, gender identity or expression, sexual orientation. Women, minorities, protected veterans and the disabled are strongly encouraged to apply.
Washington University is dedicated to building a diverse community of individuals who are committed to contributing to an inclusive environment â“ fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives. Individuals with a commitment to these values are encouraged to apply.
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Washington University in St. Louis, a medium-sized, independent university, is dedicated to challenging its faculty and students alike to seek new knowledge and greater understanding of an ever-changing, multicultural world. The University offers more than 90 programs and almost 1,500 courses leading to bachelor's, master's and doctoral degrees in a broad spectrum of traditional and interdisciplinary fields, with additional opportunities for minor concentrations and individualized programs. The faculty is composed of scholars, scientists, artists and members of the learned professions. They serve society by teaching; by adding to the store of human art, creativity, understanding, and wisdom; and by providing direct services, such as health care.