To be a vital member of the communications team, which is responsible for the execution of an effective communications strategy, strategic branding efforts, and the production of content, projects and events that ultimately enhance member engagement, improve member experiences, and build member satisfaction. Work collaboratively with the communications team and key leadership to tell the cooperative story through the creation of compelling content consistent with the cooperative’s vision, mission and values.
KNOWLEDGE, SKILLS AND ABILITIES
An effective working knowledge of writing, an excellent command of written English, AP Style, grammar, punctuation and spelling, for both technical and creative writing, is required. Ability to write quickly, clearly, and concisely.
Must be an excellent wordsmith who can effectively distill complex information and situations into clear, easily understandable content; as well as possess polished writing skills to use the power of storytelling to engage both internal and external audiences in authentic and compelling ways across multiple platforms.
Highly resourceful and skilled at conducting research to formulate ideas and support writing.
Proven experience and ability to learn and understand technical industry terminology and concepts, properly interview internal and external stakeholders, research and gather information for assigned writing projects.
Ability to originate and prepare written material, create concise, eye-catching, and innovative headlines and body copy. A storyteller at heart, capable of shifting between a variety of writing styles: technical, informative, creative, journalistic, business and social media.
Effectively edit content produced by other employees of the cooperative and collaborate with other departments to create innovative content ideas for various communication channels.
Proficient in the various software programs that produce web/digital/print publications and graphics, including Adobe Illustrator, InDesign, Photoshop, Microsoft Word and PowerPoint.
Knowledge and skills in the areas of photography, videography, graphic design, and publication design concepts, techniques, standards, and best practices for web/digital/print production. Including the research, writing, design, editing and distribution of brochures, handouts/fliers, ads, newsletters, reports, presentations, print and web graphics, exhibits, banners/signs/posters, invitations, etc.
Must be organized proactive, creative, collaborative, member-service oriented, and demonstrate initiative and motivation. In addition, must possess the ability to work in a fast-paced environment; effectively manage multiple, competing projects and priorities simultaneously; and consistently meet project deadlines in a timely manner with a high degree of accuracy and attention to detail. Must have strong written/verbal communication skills, effective leadership skills, and strong interpersonal skills.
Must be able to learn and acquire, within a reasonable time span, knowledge of Victory Electric and its programs, services and products.
The job, at times, may require irregular hours with some night and weekend work required. Occasionally, travel to attend training, conferences and meetings, in and out of state, is required.
DUTIES AND RESPONSIBILITIES:
Assist with the efforts of the communication team to improve and enhance member experience and engagement through writing; content management; graphic design; publication layout and design; photography; videography; website; event planning; public speaking engagements and presentations; media relations, and more.
Communicate and collaborate effectively with the communications team and cooperative leadership for the strategic development of content across platforms.
Formulate and produce written content to maintain member, interest group, trustee and employee awareness of Victory Electric’s policies, activities, programs, services, accomplishments and position on current issues.
Research various technical and industry topics, research and uncover newsworthy stories, interview key stakeholders, write content with specific audience in mind, ensure writing is accurate and objective, maintain notes in written or electronic form, contribute to content idea generation, and stay up to date with local, state and national industry news and trends.
Create various web/digital/print publications and documents (news releases, website, magazines, media statements, correspondence, social media, brochures, handouts/fliers, ads, newsletters, reports, presentations, print and web graphics, banners/signs/posters, and more) by the assigned deadline. To include research, writing articles, soliciting articles, photography, videography, page/document layout and design, creation of graphics, editing/proofreading, coordinating printing and distribution, and generally ensuring the high quality of any content produced.
Serve as liaison to Victory Electric leadership, employees, consultants and other designated people for proofreading; writing/editing; publication, graphic and document creation; and the development of visual and oral presentations.
Assist the communications with ensuring employees and other departments maintain a cohesive brand as well as speak in a unified, consistent voice with regards to cooperative policies, procedures and position on current issues.
Coordination of special events, activities and promotions sponsored by Victory Electric, such as the Pumpkin Painting and Carving Festival, Parade of Lights and Chili Cook-off, youth tour, and the annual meeting.
Communicate with key stakeholders and vendors; schedule, create agendas and coordinate planning meetings; plan and coordinate event logistics; create and distribute event promotion and advertising; organize employee/volunteer recruitment and scheduling; and complete post-event evaluations and reports.
Participate in and/or represent Victory Electric at various events and functions as needed.
Join and participate in various local advisory committees and boards as directed (i.e., Chamber of Commerce) Serve as the cooperative’s liaison to communities throughout the service area by participating in civic and other related organizations to improve the cooperative’s image in the community and utility industry.
Promotional appearances and staffing at area meetings, fairs, trade/home shows, and cooperative member meetings and events. Attend and participate in the cooperative’s annual meeting as required or directed.
Develop, research and organize educational programs and presentations and speak to groups alone or in conjunction with other employees.
Assist the communications team with media relations by ensuring regular contact and creating and/or maintaining the network of local newspapers, radio stations and television stations in Victory Electric’s service area.
Collaborate with and advise the vice president of communications on methods and opportunities to enhance the cooperative and departmental goals.
Be familiar with, and at all times follow, the employee handbook and the best safety practices set forth in the cooperative's safety manual.
Actively seek out department needs and provide assistance.
Perform such other duties as may be required or directed. As time permits, it may be required of the employee, by the vice president of communications or CEO, to assume responsibilities in other areas of the cooperative during absences or special projects. The cooperative reserves the right to change or reclassify any given position description based on business needs.
An associates or bachelor’s degree in journalism, communications, marketing, public relations, English or related major is preferred. Experience in related field may be substituted.
Four to six years of experience in marketing and communications is preferred; specifically experience in the electric utility industry and reporting on cooperative issues, programs, events, rates, power supply, electricity distribution and industry regulations.
Must possess and maintain a valid driver’s license.
Additional Salary Information: We have a competitive benefit package including health, dental and vision insurance. A defined benefit pension plan with an age 62 retirement that has a lump-sum pay out. We also have a defined contribution 401k plan. Other benefits include, life insurance, short and long-term disability, business travel insurance, paid vacation, paid holidays, and paid sick leave. Some other benefits available are Aflac, Section 125 Cafeteria Plan, and MetLife.
Pre-employment drug screening and physical, criminal background check, and motor vehicle check is required. Victory Electric is an equal opportunity action employer. Visit www.victoryelectric.net/content/careers. Position opened until filled. Individuals should mail/fax/email their cover letter & résumé to: Victory Electric Cooperative • Attn: HR PO Box 1335 • Dodge City, KS 67801 • Fax: 620.227.8948 • Email: email@example.com. No phone calls please.
The Victory Electric Cooperative Association, Inc., serves an area of southwest Kansas that includes a diverse agricultural, rural and urban territory. Victory serves Ford and Gray Counties and parts of seven other counties, Kiowa, Edwards, Hodgeman, Finney, Haskell, Meade, and Clark. Victory was organized in 1945 to serve primarily farm residential services.
Through the years, Victory has expanded to a broad consumer base of diversified loads ranging from industrial, commercial and irrigation loads with 3,200 miles of transmission and distribution line.
Victory is a progressive rural electric cooperative that takes pride in providing good service whether it be to cowboys or to computer programmers, we still have the cooperative spirit. We are on call 24-hours a day, 365 days a year. To learn more about Victory Electric, please take a look at our Program and Services Guide (English) or in Spanish.