Under the leadership of the Director of Institutional Advancement and in partnership with the Head of School, the Director of Communications works collaboratively to create and maintain a communications strategy that will support and promote a multi-faceted strategic plan, which supports and expresses Carrollton’ Sacred Heart mission. Additionally, the Director of Communications serves to plan, coordinate, and direct activities to increase public awareness of the work and program objectives of the school; interface with administration, faculty, staff and students to promote special school programs; design and produce diversified publications and other printed and electronic materials, all in support of Carrollton’s Sacred Heart mission.
Essential Duties and Responsibilities: The duties and responsibilities of this position include, but are not limited to, the following:
A commitment to the Goals and Criteria of Sacred Heart network schools as articulated in the school mission
Maintain and develop relations with local media outlets and develop strategies for gaining national media coverage.
Utilize best practices in public relations, social media and media production, branding and oversee and direct Carrollton’s use of these strategies, policies and processes to support these strategies
Coordinate and execute a strategy for Carrollton’s presence in on-line and printed media via paid advertising, press releases, photographs, etc., including but not limited to an advertising strategy, weekly parent newsletter, strategy and management of social media presence, and regular messaging from the Head of School, annual and semi-annual print publications, weekly parent/community newsletter, etc.
Oversee and collaborate with the Advancement Communications Assistant to achieve the school’s communication goals
Collaborate with other areas of the school to develop a cohesive communications and marketing strategy and to facilitate production of marketing collateral as needed.
Draft press releases in coordination with Carrollton faculty and staff.
Maintain press clippings file for review by Advancement/Admissions/Head’s Office of relevant events/individuals/etc.
Photograph and assist in cataloguing photographs of students and the school’s special events
Oversee the content of Carrollton’s website, ensuring that information presented is timely, accurate, and consistent with Carrollton’s messaging
Responsible as editor for the design, layout, contents of one Annual Report magazine per year
Responsible as the editor for the creation, design, layout, and contents of an alumnae magazine (to be produced two times per year)
Develop and produce the annual Carrollton School calendar.
Design and produce Carrollton’s annual Christmas Card, various invitations, stationary, forms, etc.
Oversee creative content, design, layout, photos for Carrollton’s print and online advertising
Act as official spokesperson for the school, as directed by Head of School.
Participate in reflective, self-directed, on-going professional development
Participate in staff meetings, liturgies, retreats, and special events such as, but not limited to, admissions showcases, events with community partners, etc. as needed
Perform other projects and responsibilities as requested or required.
Willingness and ability to work 12 months, and outside of regular school hours
A four-year college degree required
Minimum of 5 years related experience
Experience working in an independent school or academic environment is preferred
Experience in Adobe Suite products, web design, CMS platforms, and maintenance required.
Strong technology skills
Excellent writing skills.
Preferred to be bilingual and fluent in Spanish.
Must be professional, collaborative, courteous and have a strong customer service orientation
Ability to work with all levels of staff, faculty, and parents-- handling confidential, time-sensitive and critical details
Detail oriented; good follow-up skills
Ability to manage multiple priorities simultaneously; ability to manage the demands of multiple stakeholders
Must have or be able to quickly acquire knowledge and understanding of the Carrollton’s mission, structure, history, and culture.
Ability to anticipate issues and develop proactive responses; strong troubleshooting skills
Disposition towards working with a sense of urgency; self-starter
Interested candidates should submit an employment application, cover letter, and resume through Carrollton's Employment Opportunities website.
Since 1800, when St. Madeleine Sophie Barat founded the Society of the Sacred Heart in France, Religious of the Society of the Sacred Heart and lay Sacred Heart educators have carried out her imperative of educational excellence. Today, the Network of Sacred Heart schools is an association of 25 Catholic schools across the United States and Canada, and nearly 150 schools internationally. Independent yet united in spirit and purpose, the international community of Schools of the Sacred Heart believes in educating the whole child, and preparing her to live fully and wisely. At the core of the Sacred Heart education the Goals and Criteria are the principles that express the intentions and hopes of our 200-year tradition.
Carrollton's culture and identity are bound inextricably to the vision set forth in the Goals and Criteria of Sacred Heart Schools. These values form the moral compass that influence the choices made within our community. Learning to draw upon these values during their school days, Carrollton graduates become women of conviction, courage and confidence.
Click the link below to learn more about the Goals and Criteria for Sacred Heart Schools.