Associate Director Marketing & Communications (S02647P)
The University of Texas at Arlington
Location: Arlington, Texas
Internal Number: 13842
Provides marketing and communication direction and support for the Division of Student Affairs. Supervisors the Special Projects Coordinator and coordinates large University special events such as Convocation and Commencement. Assists the Director of Communications, Planning, and Operations with special projects.
Provide marketing support to The Office of the Vice President for Student Affairs and the entire Division of Student Affairs including the creation and implementation of marketing plans and messaging via multiple marketing platforms (print, web, email, and social media), the creation of apparel, promotional materials, and advertisements, and establish a Student Affairs presence at various recruitment and information fairs. Supervise a team of students, who create marketing materials for social, web, mobile, video and photo. Manages the creation of all marketing materials, give creative direction, direct client interaction, and preparing final files for production. Maintain the Student Affairs and VPSA websites and serve as a web resource for Student Affairs departments. Manage and complete all marketing and licensing approvals for all departments and student groups within the Division of Student Affairs. Create, maintain, implement and train professional and student staff on the visual identity guidelines for the Division of Student Affairs. Serve as a liaison between Student Affairs and University Communications and serve as a member on University committees to assist with the marketing, promotion and implementation of major university events including Homecoming, MavsMeet Convocation, Parent & Family Weekend, and Welcome Week. Supervise Special Projects Coordinator with event logistics for all University Commencement Ceremonies and MavsMeet Convocation. Including development of timelines, deadlines, scripts and college information packets. Meet with commencement team, convocation team and coordinators to communicate event information. Provide expertise and resources for the divisional and student marketing staff with editing, content writing skills, creativity, and marketing related technology skills used for communications on campus. Performs other duties assigned as a valuable team member to the Office of the Vice President of Student Affairs, the Division of Student Affairs and the University.
Bachelor's degree in higher education, journalism, English, public relations, communications, or related field. Five (5) years of experience in higher education, Student Affairs, communications and/or special event planning or the equivalent experience. Excellent organization, editing, and writing skills, as well as high degree of creativity. Strong project management, interpersonal and communication skills. Ability to manage multiple concurrent projects. Strong knowledge of the usage and implementation of Microsoft Word, Adobe Creative Suite, email marketing programs, social media and web content management systems (Cascade and Sitecore).
Master's degree and student supervision experience. Experience in collecting and using user data from email, web and social media marketing as well as a working knowledge of print and electronic design trends, web site navigation, photography and production.
Applicants must include in their online resume the following information: 1) Employment history: name of company, period employed (from month/year to month/year), job title, summary of job duties and 2) Education: school name, degree type, and major.
UTA is an Equal Opportunity/Affirmative Action institution. Minorities, women, veterans and persons with disabilities are encouraged to apply. Additionally, the University prohibits discrimination in employment on the basis of sexual orientation. A criminal background check will be conducted on finalists. The UTA is a tobacco free campus.
With annual research expenditures in excess of $100M, the University of Texas at Arlington is a Carnegie Research-1 “highest research activity” institution committed to life-enhancing discovery, innovative instruction, and caring community engagement. A leading institution in the heart of the thriving North Texas region, UTA nurtures minds within an environment that values excellence, ingenuity, and diversity. With a total global enrollment of over 59,000 in AY 2018-19, UTA is one of the largest institutions in the University of Texas System. Guided by its Strategic Plan Bold Solutions | Global Impact, UTA fosters interdisciplinary research and teaching to enable the sustainable megacity of the future within four broad themes: health and the human condition, sustainable urban communities, global environmental impact, and data-driven discovery. UTA was cited by U.S. News & World Report as having the second lowest average student debt among U.S. universities in 2018. U.S. News & World Report also ranks UTA fourth in the nation for undergraduate diversity. The University is a Hispanic-Serving Institution and is ranked as the top four-year college in Texas for veterans on Military Times’ 2018 Best for Vets list.