The Associate Publicist develops, coordinates, and implements publicity plans for Harvard's books and publishing programs. Works closely with members of the department and the Press to generate publicity campaigns for a substantial percentage of the nearly 150 titles published by the Press each year, with a special emphasis on scholarly and professional books. The Associate Publicist partners with the authors of assigned books; with other staff members of the Press, especially those in the Editorial Department, to develop a good sense of the book; and with journalists who may be interested in covering the book/author in reviews, interviews, news articles or cultural stories. Works closely with colleagues throughout the Press to determine a book's appropriate audience and its importance relative to other books published in the same season. Creates and drafts pitch letters and press releases, researches media, assembles mailing lists for galleys and review copies, schedules interviews, organizes author tours, signings, and other book-related events, develops press kits, and sustains an informal dialogue with journalists (print, broadcast and online) about new and upcoming titles. Communicates results to Press staff and authors.
40% Publicizes scholarly and professional titles. Identifies the best and most appropriate audience for assigned titles; researches organizes, and develops media lists and contacts for assigned titles; develops detailed knowledge of scholarly and trade media in key disciplines and contacts with key editors in those disciplines; researches and writes press materials; arrange interviews with feature editors and radio and television producers; organizes book signings, author lectures, and other related events; initiates special efforts outside of designated publicity plans. Determines which are appropriate for major media and which for specialized publications, negotiates and signs contracts for the same.
30% In the direction of the Marketing Director will research and execute marketing plans for scholarly and professional books in conjunction with other members of the marketing department. May include organizational outreach, advertising, and academic conference support as needed.
20% Supports department publicists in scholarly outreach for trade and academic trade titles. Assists with research on appropriate specialty outlets (journals, podcasts, events, etc) and works in tandem with publicists to secure coverage in said outlets.
10% Works closely with editors and other in-house staff to ensure good communication between authors and the publicity department, as well as a thorough understanding of the projects and of the Press's overall publicity goals.
Other duties: Provides coverage for publicity assistant as needed. Other duties as assigned.
PLEASE NOTE: During the current period of Covid-19 related restrictions, this position may start as a remote position, with the transition to onsite in Cambridge when the office reopens.
We continue to monitor the evolving COVID-19 and the lifting of restrictions. We appreciate your understanding and flexibility with our interview process. We will be conducting interviews virtually for selected candidates until further notice.
Salary Grade: 054
Union: 55 - Hvd Union Cler & Tech Workers
Candidates MUST meet the following basic qualifications in order to be considered for this role:
Minimum 2 years of experience in publicity or public relations/communications.
A four-year college degree strongly preferred.
Background in all aspects of book publicity or public relations/communications; contacts with print and broadcast media. Experience with scholarly and specialized journals strongly desired. Strong writing, organizational, and verbal and written communication skills; demonstrated ability to be creative and innovative in promoting titles or subject matter; broad intellectual interests; knowledge of scholarly disciplines; excellent interpersonal abilities; demonstrated ability to work independently and with others under deadline pressure. Ability to work in a collegial manner with authors and colleagues in a university press setting. Ability to use PC and related word processing and database software strongly preferred.
Competencies: Adaptability; building rapport and relationships; decision making; communication; managing work; valuing diversity.
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Internal Number: 52844BR
About Harvard University Press
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.