Essential functions:

Write and edit content for communications channels – 50%
• Identifies and capitalizes on opportunities for reinforcing key College messages and themes via college communications channels.
• Develops “persona(s)” and practices that increase engagement with large and diverse audiences for all units of the College.
• Writes, edits and proofreads the majority of the college’s written content, from internal news briefs to promotional copy to long-form feature-length stories for external audiences.
• Contributes writing and editing skills to various electronic newsletters.
• Follows University and College style guide(s) and practices.
• Attends University story-sharing meetings to promote College news with other University editors.
• Creates and updates editorial standards for use throughout the College.

Serve as managing editor for various print publications projects - 20%
• Works with the Director of Advancement and unit supervisors to identify and conceptualize content for various audiences.
• Establishes and manages project budgets and timelines.
• Evaluates performance of printed materials against established communications goals.

Conducts media relations for the College of Veterinary Medicine – 15%
• Serves as a point of contact for news media searching for expert comments on stories involving veterinary medicine.
• Coordinates proactive media relations with University Relations staff and the College’s research communications position.
• Identifies and creates content well-suited for media relations that advances the College’s missions.

Supervisor – 10%
• Identifies and contracts with a variety of freelance writers, copy editors, illustrators and graphic designers to assign projects, and edit submissions to meet communications goals, and University and College style and branding requirements.
• Recruits and hires student interns who write and edit content for College publications.
• Trains others within the College in areas of expertise.

Contributes multimedia content to College channels – 5%
• Takes photographs and/or shoots video that supports written content for the College’s publications, websites, social media, and email newsletters.
• at events for college publications and other communications.
• Staffs freelance-led photo shoots to ensure that resulting images fit project needs, and that University standards and procedures are followed.