job purpose: The Communications Director for fairlife LLC is responsible for building mutually beneficial relationships internally and externally with media and other stakeholders to advance the reputation of fairlife LLC and its portfolio of dairy-based brands. This is a generalist Public Affairs & Communications (PAC) role responsible for all aspects of communications in fairlife’s Chicago-based headquarters.
Develop image and reputation of fairlife LLC’s family of brands in the media and across all internal and external audiences
Develop internal communications tools and programs to support employee engagement within fairlife LLC, including awareness of the business & people priorities
Build strong relationships with key contacts in brands, media & creative agencies, community, customers and The Coca-Cola Company (TCCC) in order to increase receptivity to fairlife's communications
Serve as company spokesperson to the media and other external audiences on critical issues and announcements
Provide ongoing subject matter expertise and consultancy services to fairlife LLC management on the impact their business decisions have on key constituencies, including consumers, customers, TCCC, media, community, employees and other constituents
Prepare fairlife LLC management to serve as effective media spokespersons
Manage and oversee outside PR agency resources and related budgets
Work closely with third-party groups and trade associations to ensure coordinated communication on matters impacting the dairy industry in the United States
Serve as a subject matter expert on dairy beverages within TCCC’s PAC community
Manage measurement tools and tactics to evaluate the effectiveness of communications strategies
Serve as a strong ambassador for fairlife’s brands in every interaction with outside stakeholders to effectively convey the company's message to relevant audiences
Serve as a leader and liaise between fairlife LLC and TCCC on incident management and crisis reporting (IMCR), consulting with TCCC PAC on corporate and brand communications, and networking for company, brand and personal development and career opportunities
Bachelor’s degree in related discipline required
8-10+ years of progressive, related experience required with exposure in media relations, stakeholder/community engagement, and corporate/leadership communications
Ability to handle ambiguity and work in a fast paced, entrepreneurial environment
About fairlife, LLC
fairlife, LLC is a Chicago-based dairy company that produces nourishing and great-tasting milk-based products made using a patented cold-filtration process that removes some natural sugars while concentrating the protein and calcium naturally found in real cows’ milk.
Our line of delicious, lactose-free fairlife® products includes: fairlife® ultra-filtered milk, which has 50% more protein and 50% less sugar than regular milk; fairlife® with DHA, ultra-filtered milk with DHA Omega-3 fatty acids to support brain health; fairlife YUP!®, a line of flavored milks; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife smart snacks®, a drinkable snack to help curb hunger between meals; fairlife® nutrition plan™, a nutrition shake to support one’s journey to better health; and the newly launched fairlife® creamers, coffee creamers designed to help enhance your coffee experience. In partnership with The Coca-Cola Company®, fairlife ultra-filtered milk and Core Power high protein shakes are distributed throughout the United States (U.S.) and Canada; all other fairlife drinks are available in the U.S.
To learn more about fairlife and its collection of products, please visit fairlife.com.