The Director of Communications and Annual Giving is responsible for leading and growing the Gillen Brewer School’s Annual Giving programs to achieve specific fundraising and engagement goals in parent leadership giving, parent participation, alumni participation, faculty and staff participation, and all donor constituencies. Reporting to the Director of Institutional Advancement and Major Gifts, the Director of Communications and Annual Giving collaborates with School Leadership in developing the strategic direction, management, and coordination for Gillen Brewer's internal and external events, communications, marketing, branding, and diverse fundraising efforts. This highly organized, flexible, creative, and innovative roll-up-your-sleeves executive must have excellent analytical, oral, and written communication skills, a track record in effective fundraising and event management, and a strong desire to understand and manage every aspect of the school's fundraising efforts from an administrative, programmatic, and fiscal perspective.
Gillen Brewer offers competitive salaries commensurate with experience and a comprehensive professional development program. We are an equal employment opportunity employer.
Title: Director of Communications and Annual Giving Supervisor: Director of Institutional Advancement and Major Gifts Hours: Monday - Friday, 9:00 a.m. - 5:00 p.m. Calendar to Follow: 12-month Administrative Starting: June 2020
The Director of Communications and Annual Giving is a key member of the Institutional Advancement Team, raising unrestricted dollars for Gillen Brewer’s Annual Giving to meet the budgetary needs of the school. The Director works closely with School Leadership in developing a strategic and comprehensive fundraising and advancement plan that is integrated with the school's strategic plan and on point with the school's positioning and mission. This individual will liaise with the Director of Institutional Advancement and Major Gifts, School Leadership, and the Parents' Association (PA) to plan, coordinate, and execute all school fundraising and cultivating events, fundraising communications, annual report development and publication, as well as the research, data analysis, and reporting of all efforts related to fundraising, branding efforts, communications, marketing, and the cultivation of potential prospects.
The Director of Communications and Annual Giving is a highly visible, integral, and important leadership position that will play a key role in ensuring the continued success of the Gillen Brewer School. Responsibilities include but are not limited to the following:
Duties and Responsibilities
Collaborate with the Director of Institutional Advancement and Major Gifts in determining annual giving goals and executing strategic plans for achieving these goals, both short- and long-term, for fundraising efforts including annual giving, events, special activities, and other school-related fundraising initiatives
Plan and run the school’s annual benefit from start to finish
Create and distribute the annual report
Collaborate with the Admissions Office on marketing, recruitment, and cultivation opportunities
Collaborate with the academic Program Staff to best market the school by understanding the mission and vision and how they are reflected throughout the school community
Collaborate with the Business Office to reconcile accounts and ensure integrity and consistency of the database and fundraising reporting
Manage the school’s website, monthly communications and news, internal/external communications, and social media accounts
Manage all internal and external public relations communications regarding the building expansion project, including community and neighborhood relations
Develop a complex calendar of communication and segmented solicitation strategies involving email, direct mail, phone contact, social media efforts, and personal visitation
Oversee the Parents’ Association (PA) and build the infrastructure for a more autonomous PA
Work with PA Leadership to identify, recruit, and train parent volunteers to serve on the Parent Association and/or as Parent Volunteers
Develop and manage an Alumni Relations Program to expand engagement of alumni in annual giving
Plan cultivation and stewardship events for new families, returning families, major donor prospects, and volunteers
Develop and manage the method of gift processing to acknowledge donors quickly and effectively with gift receipts, phone contact, and personal notes. Manage the pledge process with scheduled reminders to maximize pledge yields
Oversee the planning and designing of annual giving solicitation, including all digital marketing (email, website, and social media)
Collaborate in developing and executing strategic plans, both short- and long-term for branding, advancement, and communication efforts including new collateral, website management, newsletters, and social media
Work collaboratively with School Leadership and the Parents' Association in developing and executing the fundraising plans
Work with consultants and the Development Assistant to upgrade, analyze, compare, document, and maintain historical fundraising and communication efforts through the DonorPerfect database, and then make a determination on migrating to a new system, based on the school’s expansion and capital campaign efforts
Research, analyze, and recommend potential prospects for cultivation and solicitation
Execute outreach strategies for existing donor relationships, both individual and institutional, as agreed to within the Institutional Advancement Department and with School Leadership
Broaden the overall database of donors, manage data entry, and ensure the capture of donor and prospect files and gift acknowledgments
Analyze the existing database for potential development opportunities; track and report on outcomes of fundraising initiatives
Create office systems and processes to support and streamline all database, PA and School Events, and Development projects and operations
Develop parent- and class-based fundraising efforts, targeting 100% class contribution within the Annual Fund
Collaborate with School Leadership toward grant writing efforts
Attend evening and weekend events, as needed, to support philanthropic goals
The school is a community of learners. In addition to staff development and training at Gillen Brewer, employees are encouraged to pursue educational goals through conferences and various workshops. Staff is required to attend all staff development workshops as well as staff, team, and supervision meetings. Staff is also encouraged to attend all school functions listed on the school calendar.
To be considered, interested applicants MUST submit a cover letter, resume, and two reference letters. Please submit materials directly to HR@gillenbrewer.com. Indicate your name and the position of interest in the subject line of your email (i.e., Daria D. Clancy - Director of Communications and Annual Giving). No telephone inquiries or recruiters please. Replies will only be sent to qualified applicants.
Bachelor’s and/or Master’s degree in related field
At least 5-7 years of nonprofit, school, and development experience
Inspirational, creative, self-motivated, outgoing and personable, a team player, driven, a natural problem solver, emotionally intelligent, calm under pressure, resilient, aligned with school philosophy, mission, and positioning, and can receive and give candid feedback
A high degree of competency in DonorPerfect or a similar donor management program
Ability to think and plan strategically and creatively
Strong donor focus and understanding of how to effectively manage interruptions
Excellent analytic, strategic, writing, editing, and communication skills including public speaking
Self-starter with the ability to independently drive projects
Strong computer skills including Google G-Suite and Microsoft Office
Goal and outcome oriented
Performance-based management, service orientation
A track record in leading, influencing, motivating and working with a diverse mix of stakeholders including board members, donors, parents, administrators, and faculty
The work environment consists of exposure to physical conditions typical of an office and school. Employees must be able to sit at a desk and work on a computer for long periods of time to complete necessary paperwork. Additionally, employees may also be required to perform activities which include but are not limited to: walking, standing, climbing up and down stairs, and lifting. Vision, with or without lenses, must be sufficient to read in both paper and digital formats. Employees must have the ability to hear, read, write, and speak in English.
You must be authorized to work in the United States and be willing to undergo a number of clearances including NYC DOE fingerprinting, a medical health form, and other background checks.
About Gillen Brewer School
The Gillen Brewer School is a reputable special needs school in the Upper East Side of Manhattan dedicated to transforming the lives of young children with a wide variety of language, emotional, developmental and learning disabilities. The school specializes in educating children with challenging, and often multiple disabilities including language-based and non-verbal learning disabilities.