The Communications Director plays a key role in developing and crafting the internal and external communications strategy for the College of Education and Human Development, in conjunction with UD’s Office of Communications and Marketing (OCM). Reporting to and under the general direction of the Sr. Director, College Communications in OCM with a dotted line to the Dean of the College, the Communications Director develops and implements the strategic communications and marketing plan for CEHD.
The Communications Director works directly with colleagues in OCM and CEHD to provide public relations, writing, graphic design and print production, digital and multimedia production, event planning and photography services for CEHD and its respective units. The Communications Director supervises communications staff within the college Dean’s Office, and leads workshops and training sessions for staff with communications responsibilities throughout CEHD.
The Communications Director is responsible for projecting a favorable image of the college to its stakeholders and the media, and for advocating on behalf of the college and the industries/agencies it supports. Specifically, the Communications Director is responsible for producing communications pieces and strategies for both internal and external audiences to address the strategic goals and objectives of CEHD and its units, as well as the overarching goals and objectives of the University.
Serve as a senior communication counselor to the Dean and the Dean’s leadership team, providing leadership on the development of messaging through external media, print materials, web presence, social media and community engagement. Additionally, serves as a consultant and editor throughout the College on program communications.
Operate as the primary interface between the College and other University constituencies to enforce the institution’s brand image and messaging while promoting the mission, goals, priorities and accomplishments of the College and the University.
Establish and implement short- and long-range communications and marketing strategies, objectives and policies.
Work closely with the CEHD leadership team, the Office of Communications and Marketing, Development and Alumni Relations, and the CEHD OET web development team to ensure coherent, cohesive external messaging, in both print and digital media.
Serve as the lead manager for priority communications projects across the college. Write, edit and oversee production of communications pieces for print and electronic media promoting the accomplishments of CEHD faculty, staff, students and alumni.
Serve as the direct supervisor of communications staff. Manage staff and staff assignments and coordinate activities to meet the communication needs of the college.
Work with the communications liaisons from the college’s departments and centers to ensure continuity across all printed and electronic materials.
Track and assess marketing/communications activities, identify methods of improvement and present alternatives to CEHD Dean. Develop and implement innovative methods of communication, marketing, and interaction with alumni, current and potential students, and other constituents including external partners.
Perform miscellaneous job-related duties as assigned.
Bachelor’s degree in Journalism, Communications, Marketing or other related discipline, and at least five years of related experience managing and delivering communications activities, or equivalent combination of education and experience. Experience in a research-oriented institution of higher education preferred.
Ability to understand and manage communication matters related to all College activities and initiatives using independent judgment and strong interpersonal, written and oral communications skills.
Ability to work effectively with a wide range of constituencies in a diverse community.
Proficiency writing, designing, coordinating and disseminating communications and marketing materials, programs and activities.
Ability to develop, direct, implement and evaluate strategic communication plans, programs and activities.
Ability to successfully influence colleagues to cultivate agreement while implementing designated communication strategies.
Knowledge and understanding of current issues and trends applicable to higher education institutions. Skill in identifying, developing, and implementing new communication and outreach strategies and procedures.
Ability to meet tight deadlines and work on multiple projects simultaneously, while managing competing priorities.
Experience coordinating staff to develop high quality communications materials.
Highly proficient in Microsoft Word, Excel, and PowerPoint, and familiarity with design software and web content management system (WordPress preferred) is highly desirable.
Internal Number: 494822
About University of Delaware
The University of Delaware has a great tradition of excellence, from our roots extending back to a small private academy started in 1743, to the research-intensive, technologically advanced institution of today. Our alumni tell our story of achievement, from our first class, which included three signers of the Declaration of Independence and one signer of the U.S. Constitution, to the more than 154,000 living Blue Hens who are making vital contributions to the world. Vice President Joseph R. Biden Jr. and his wife, Jill, are both UD alumni. The University received its charter from the State of Delaware in 1833 and was designated one of the nation’s historic Land Grant colleges in 1867. Today, UD is a Land Grant, Sea Grant and Space Grant institution. The Carnegie Foundation for the Advancement of Teaching classifies UD as a research university with very high research activity—a designation accorded less than 3 percent of U.S. colleges and universities. UD ranks among the nation’s top 100 universities in federal R&D support for science and engineering. A state-assisted, privately governed institution, UD offers a broad range of degree programs: 3 associate programs, 147 bachelor’s p...rograms, 119 master's programs, 54 doctoral programs, and 15 dual graduate programs through our seven colleges and in collaboration with more than 70 research centers. Our student body encompasses more than 17,000 undergraduates, more than 3,600 graduate students and nearly 800 students in professional and continuing studies from across the country and around the globe. Our distinguished faculty includes internationally known authors, scientists and artists, among them a Nobel laureate, Guggenheim and Fulbright fellows, and members of the National Academy of Sciences, National Academy of Engineering and the American Association for the Advancement of Science. State-of-the-art facilities support UD's academic and public service activities. Our 146-foot coastal research vessel, Hugh R. Sharp—the most advanced in the U.S.—helps scientists across the region explore the sea. World-class figure skaters train at our High Performance Figure Skating Center. Partnerships with Nemours/A. I. du Pont Hospital for Children, Christiana Care and Thomas Jefferson University; the U.S. Army; Winterthur; Longwood Gardens and Hagley Museum offer unparalleled experiences in health sciences, defense research, art conservation, horticulture and history. The University is now transforming a 272-acre parcel, the site of a former auto assembly plant, into the Science, Technology and Advanced Research (STAR) Campus. Distinguished speaker series, symposia, 21 intercollegiate athletics programs and numerous intramural and club sports, more than 300 student organizations, concerts, exhibits and other arts and cultural activities enrich campus life.Thomas Jefferson once described Delaware as a "jewel" among states due to its strategic location on the East Coast, halfway between Washington, D.C., and New York City. Today, however, the location of Delaware's flagship university increasingly is invoked as "halfway between Los Angeles and London."In addition to our Georgian-inspired main campus in Newark, Del., UD has locations across the state--in Wilmington, Dover, Georgetown and Lewes. A thriving study-abroad program and expanding international partnerships further enhance our students' education as global citizens. We invite you to visit our campus or take our virtual tour today! http://video.realviewtv.com/education/udel/