DEPARTMENT: Office of Student Financial Services, Rose Hill
POSITION SUMMARY: Under the direction of the Director of Compliance for Student Financial Services and the Bursar, the Communications and Web Manager for Student Financial Services assists in managing the Student Financial Services website, external communications and marketing materials. Provides leadership, administrative effectiveness and financial services through an emphasis on individual attention to students and high quality customer service.
Coordinates and manages the development of marketing materials.
Drafts preliminary language for all Student Financial Services web and print content.
Creates and updates site content and graphics, monitors performance, identifies and evaluates improvement options, and maintains site appearance and links.
Develops and maintains communication plans and templates.
Manages internal communications and content for the internet/intranet sites.
Develops and launches all communications to various student populations.
Maintains analytics on incoming/outgoing communications from the Office of Student Financial Services.
Develops and enhances communications-related performance metrics to measure effectiveness, progress, and business impact.
Researches and analyzes market trends to learn what elicits action from our target audiences, then use these insights to inform writing and creation of various communication and marketing materials.
Identifies appropriate and effective vehicles to reach specific markets/populations.
Keeps Enrollment Group staff informed of all electronic communications from Student Financial Services.
Maintains involvement in all aspects of financial aid administration including, but not limited to, counseling of students and parents, needs analysis, processing of applications, and packaging.
Participates in professional development workshops.
Works closely with University Media and Marketing Department.
May be required to work at other Fordham campuses. Some evening and weekend work required.
Performs other tasks as assigned.
START DATE: ASAP
Bachelor's Degree required; or in lieu of the degree, minimum 4 years of related experience required.
Minimum three years’ experience required; diverse experience in financial aid preferred
Must have advanced knowledge of Microsoft Office software.
Ability to analyze large amounts of data
Proven ability to convey complex subject matter clearly and accurately.
Proven time management and problem-solving skills.
Must be committed to quality customer service.
Must possess excellent interpersonal, administrative, management, and oral presentation skills.
Internal Number: A01725
About Fordham University
Fordham Founded in 1841, Fordham is the Jesuit University of New York, offering an exceptional education distinguished by the Jesuit tradition to more than 16,000 students in its 9 colleges and schools. It has residential campuses in the Bronx and Manhattan, a campus in West Harrison, N.Y., the Louis Calder Center Biological Field Station in Armonk, N.Y., and the London Centre in the United kingdom.