1. Proactively raise Yale's profile in major media outlets. 2. Plan and lead targeted media relations campaigns that are tied to the university's pillars. 3. Play a key role in working to identify opportunities for pitching the media and effectively responding to a large volume of media inquiries on a daily basis. 4. Manage a set of departmental beats and serve as primary media contact for faculty members in those departments. 5. Play a key role in working with Director, University Media Relations to manage communications crises. 6. Regularly engage with faculty members in assigned departments to identify newsworthy story ideas. 7. Coach and help guide junior level staff on professional development. 8. Manage and implement the proactive media relations strategy for gaining positive placements about Yale in the media. 9. Develop and maintain relationships with local, national, and international media outlets as well as individual journalists poised to tell various aspects of Yale's story. 10. Facilitate the connection between key Yale faculty and relevant journalists. 11. Provide research and analysis of reporter coverage of Yale. 12. Manage incoming media inquiries and write compelling pitches and prepare Yale experts for broadcast, print, and radio interviews, including through on-camera media training. 13. Play a key role in assisting the Director, University Media Relations with responses to crises, including help with writing statements and talking points. 14. Create and manage media relations strategies for each assigned beat 15. Reimagine, provide project management for, and implement one-day conferences for faculty across all disciplines 16. Representing OPAC, serve on the Emergency Operations Committee 17. Develop a process for proactively pitching reporters within assigned beats 18. Organize Yale Media Relations Council meetings to regularly connect with communications colleagues across disciplines. 19. Regularly collaborate with colleagues within and outside of OPAC to ensure 20. Manage press conferences for major announcements, e.g., Nobel Prizes. 21. Partner with documentary and media film crews wishing to film on campus. 22. Partner with writers to execute communications plans for campus initiatives and/or academic work; 23. Partner with multimedia content creators to present multimedia stories to media representatives across all channels. 24. Provide communications support for special programs or projects as assigned, such as commencement, reunions, fundraising, symposia, and official campus visits. 25. Collaborate with campus communicators around the university. 26. Perform related duties and responsibilities as assigned.
Preferred Education: Ability to work effectively with media representatives and stakeholders at all levels of the organization, and build relationships externally and internally.
Preferred Education, Experience and Skills: Ability to work effectively with media representatives and stakeholders at all levels of the organization, and build relationships externally and internally.
Required Skill/ability 5: Experience with digital communications and social media.
Posting Position Title: Senior Media Relations Officer
Required Skill/ability 3: Demonstrated ability to take initiative, meet deadlines and manage multiple projects under time pressure to produce outstanding results on deadline.
Work Week: Standard (M-F equal number of hours per day)
University Job Title: Senior Media Relations Officer
Required Skill/ability 4: Excellent written and verbal communication skills.
Required Skill/ability 2: Excellent grasp of all primary media channels, including broadcast, digital/social and print.
Bachelor's degree in journalism, communications or a related field and 7 years of media/public relations experience or an equivalent combination of experience and education. 1. Experience with digital communications and social media 2. Experience in leading successful media relations campaigns 3. Experience engaging with major national & trade media outlets 4. Experience driving strategy and providing media relations counsel to faculty, administrators and organization leaders.
Internal Number: 58979BR
About Yale University
Yale University is an American private Ivy League research university located in New Haven, Connecticut. Founded in 1701 in the Colony of Connecticut, the university is the third-oldest institution of higher education in the United States.