STRATEGIC COMMUNICATIONS* Work with Office of Public Affairs & Communications (OPAC) to develop and execute an institutional communications plan that supports the mission of the Schwarzman Center in the context of Yale's strategic goals both internally and externally.* Create written/digital materials that articulate the artistic vision and mission of the Schwarzman Center, and advance its goals through programs and initiatives, special events, donor cultivation, and stewardship. * Oversee quality, accuracy, and standards of messaging for all content.* Ensure brand consistency (visual identity, voice, style) across print materials and electronic platforms.MARKETING & PUBLIC RELATIONS* Develop and execute an annual strategic marketing plan to promote, and foster meaningful engagement through performances, projects, and events with visiting artists; undergraduate, graduate, and professional students; faculty; and the broader university and New Haven community.* Develop and execute all media strategies and press communications, building and maintaining positive relationships with national, regional, and local media, and with key campus stakeholders.* Oversee and analyze regular market research of the Schwarzman Center audience members to assess usage, satisfaction, and demographic/psychographic profiles, and refine strategies accordingly.* Monitor University social media assets and support effective response strategies in these and other circumstances as appropriate.PUBLICATIONS & MULTIMEDIA* Serve as writer, editor, and production coordinator of the Schwarzman Center program content and online communications, overseeing graphic design, image selection, editing and proof reading, approvals, printing/production, and delivery.* Work closely with artistic and other key staff to ensure the integrity and timely approval of copy and other content including donor reports and presentations.* Produce multimedia content that supports both institutional and programmatic marketing* Maintain Schwarzman Center Style and Standards Guide.SUPERVISORY* Supervise Audience Services Manager to align data management with market research and analysis, and to ensure high standards of customer service via Box Office and Front of House team.* Oversee the work of design and public relations agencies and other outside vendors as necessary.* Supervise Marketing and Communications staff members, as well as student staff, as the team grows.* Supervise, mentor, and train students in internships and professional work assignments.Other duties as assigned.
Preferred Education: Demonstrated leadership skills in marketing and communications. Preferred arts marketing experience. Demonstrated experience in developing communications for a range of media and working with creative professionals in design, photography or video. Strong facility with InDesign, Drupal, CRM platform(s).
Preferred Education, Experience and Skills: Demonstrated leadership skills in marketing and communications. Preferred arts marketing experience. Demonstrated experience in developing communications for a range of media and working with creative professionals in design, photography or video. Strong facility with InDesign, Drupal, CRM platform(s).
Required Skill/ability 5: Ability to occasionally work nights and weekends.
Posting Position Title: Communications, Senior Officer Schwarzman Center
Required Skill/ability 3:
Strongly proven ability to manage and prioritize complex work load in a calm and professional manner.
Work Week: Standard (M-F equal number of hours per day)
University Job Title: Director of Marketing and Communications, Schwarzman Center
Required Skill/ability 1: Strong demonstrated ability to collaborate effectively and flexibly with a large number of faculty, staff, students, interns, community members, guest artists and other professionals representing a wide diversity of personalities and cultures.
Required Skill/ability 4: Demonstrated ability with press relations, including local, national, print, online and broadcast media campaigns. Demonstrated skills in areas such as training staff for media events and multimedia projects, as well as analyzing website and social media metrics.
Required Skill/ability 2: Outstanding oral and written communication skills. Proven editorial skills across multiple media such as print, web and social media.
Bachelor's degree and 8 years professional experience in marketing and/or communications, or equivalent combination of education and experience.
Internal Number: 58396BR
About Yale University
Yale University is an American private Ivy League research university located in New Haven, Connecticut. Founded in 1701 in the Colony of Connecticut, the university is the third-oldest institution of higher education in the United States.