General Summary/Purpose: The BDP Communications Manager will be responsible for all internal and external communications-related activities for the Bloomberg Distinguished Professorships (BDP) program. Reporting to the Executive Director for Research, this position will develop and implement a strategic communications plan, including but not limited to: donor communications and reporting, branding, marketing, media relations, cohort programming, and content creation for website, social media, and other publications. This position will coordinate closely on many of these activities with University Communications and the divisional communications teams. Given the very public nature of the BDP program and its importance to University leadership, this position requires a motivated professional with significant expertise and vision in marketing and communications functions.
Specific Duties & Responsibilities:
Development and implement a strategic communications plan for the BDP program.
Plan, manage, edit and write narratives to support the BDP program’s strategic priorities, including materials for the donor, social media posts, website content, video scripts, press releases, news articles, internal and external outreach communications, and other communications.
Coordinate with Development and Alumni Relations on all efforts related to the development of materials, reports or events in support of donor engagement.
Oversees all aspects of the BDP website and social media channels.
Develop talking points, remarks, and/or leadership briefings for senior leadership in preparation for major events, external and internal meetings, and more; liaise with the President’s Office, University Communications, and Development Communications in support of these efforts.
Articulate and manage brand and marketing strategy for the BDP program, including oversight of the development of all branded materials and collateral from single use materials such as programs, signage, other promotional materials, to more permanent materials such as brochures, videos, and other development materials.
Develop and maintain relationships with faculty, staff, and members of the local and national media (in coordination with University Communications) to provide media relations services to advance public awareness of the BDP program’s mission and progress, and the individual and collaborative achievements of the BDPs.
Oversee planning and development of collateral material, and implementing media relations and internal communications to support BDP recruitment announcements, various events, research efforts, and other programming.
Develop and execute plans to track and report on impact of central BDP communications efforts and outreach.
Oversee hiring of any outside content providers, writers, and editors.
Oversee staff, interns, and volunteers in support of these efforts.
Special Knowledge, Skills, and Abilities:
Knowledge of Johns Hopkins central and divisional leadership, the Bloomberg Distinguished Professors, and institutional priorities (e.g. Ten by Twenty).
Demonstrated experience in high quality writing and editing, working successfully on deadline and designing and implementing communications plans and strategies.
Demonstrated experience in creating, implementing and supervising effective external and internal communications plans and strategies.
Effective use of communication tools, including print, web, media relations, electronic media and other e-communication tools including social media, other; AP style and ability to apply institutional style standards consistently.
Familiarity with media tracking services and databases.
Ability to work comfortably in a fast-paced environment and effectively prioritize and manage multiple projects at once, while setting and meeting demanding deadlines.
Strong organizational skills and attention to detail.
Sound judgment and discretion, and the ability to maintain confidentiality of sensitive information.
Ability to work effectively and independently with highest levels of faculty, staff, leadership and others.
Minimum Qualifications (Mandatory):
Bachelor's degree in related field.
Four years’ experience in writing, journalism, digital media, media relations, public relations or related field required. Five or more years of experience preferred.
Experience with Word Press, Adobe Creative Suite, and social media platforms.
Experience with communications metrics and reporting.
Master’s degree preferred.
Experience with Tableau.
Experience in donor relations and communications.
Experience providing high level administrative oversight and coordination in support of donor/development, academic, business, and/or research activities and operations.
Classified Title: Communications Associate Working Title: BDP Communications Manager Role/Level/Range: ATP/04/PD Starting Salary Range: $59,280 - $81,435 per year Employee group: Full Time Schedule: M-F, 8:30 am-5:00 pm Exempt Status: Exempt Location: 01-MD:Homewood Campus Department name: 10000033-Vice Provost Research Office of Personnel area: University Administration
The successful candidate(s) for this position will be subject to a pre-employment background check.
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