The Senior Communications Strategist develops and manages operational and project-based communications for the Division of Student Affairs. The Senior Communications Strategist drives the strategy for email communications, newsletters, websites, staff awards, surveys, the departmental intranet, and social media efforts. The Senior Communications Strategist is responsible for ensuring that communications reflect positively on the schoolâs or divisionâs public relations. Under the Senior Administrator of Strategic Planning and Analysis, supports Division of Student Affairsâ continuous improvement efforts by facilitating innovative approaches in design thinking and consult on communication workflow mapping.
Oversees and reviews content creation to ensure the development of clear and engaging communications for staff and a broad range of customers, partners, and key stakeholders. Develops content for announcements, websites, newsletters, intranet communications, FAQs, presentation materials, leadership talking points, and other communication vehicles.
Leads communication efforts for documentation, intranet development, and social media presence. Manages communications over time by updating old documentation and reviews and manages updates related to changes.
Manages public relations efforts, including the image, brand, and voice. Maintains continuity and consistency of the customer experience of the school/divisionâs brand. Crafts content for specific audiences. Drives social media outreach. Monitors open rates and performs impact analysis for different communication channels.
Defines communication and distribution policies and procedures by developing and refining distribution channels and style guides for staff. Supports efforts to streamline messaging by providing consultation support to leaders, departments, and project teams.
Manages leadership alignment on objectives, strategies, and plans by assisting with the review and approval process for internal and external communications. Builds and maintains a strong understanding of key constituent groups by maintaining currency with projects, steering and advisory committees, technology events and councils, and campus-wide initiatives.
Aligns messaging and supports communication needs for change and transition initiatives by collaborating with the organizational engagement team.
Contributes to an inclusive environment that values differences by building and maintaining collaborative relationships with team members, peers, and leaders. Actively embodies values and behaviors including accountability, ethics, and best-in-class customer service. Contributes to a culture of trust and transparency by sharing information broadly, openly, and deliberately.
Conducts a communicationsÂ audit, developing and curating effective communicationsÂ structure and systems links from the Divisionâs intranet site
Develops a strategyÂ and plan for division wide information sharing (i.e. bright spots, town halls, division leadership
Trains staff on internal communications platforms (Slack, Zoom, etc.)
Works closely with team members and management to implement and support effective solutions for communications. Maintains currency with technology, standards, and best practices. Supports process improvement efforts within and across teams.
Performs other related duties as assigned or requested. The university reserves the right to add or change duties at any time.
Bachelorâs degree in a relevant field such as communications or marketing, etc., or equivalent combination of education, training, and experience.
Five years of experience in one of the following fields: communications, marketing, information technology, or higher education.
Excellent written and verbal communication skills.
Deep understanding of the messaging nuances required for various audiences and distribution channels.
Experience managing public relations and developing a social media presence for an organization.
Strong understanding of and experience utilizing multiple social media platforms for a professional organization.
Experience implementing a communications audit for an organization.
Ability to build positive working relationships and a strong rapport with team members.
Ability to interpret, analyze, and apply pertinent policies, procedures, regulations, and requirements.
Ability to understand and work with large, complex distribution lists.
Proven ability to present technical topics in a business-oriented fashion to non-technical audiences.
Minimum Qualifications: - Bachelor's Degree- Combined experience/education as substitute for minimum educationExperience:- 5 Years Field of Expertise:- Five yearsâ of experience in communications, marketing or related fields. - Excellent written and oral communication skills, and proven copy editing experience. - Exemplary understanding of the nuanced messaging required for various audiences and distribution channels. - Demonstrated experience managing public relations and developing social media presence for an organization, and solid grasp of professionally utilizing social media platforms. - Experience with large and complex distribution lists. - Ability to interpret, analyze, and apply pertinent policies, procedures, regulations, and requirements. - Ability to build, develop, and manage positive working relationships and rapport with diverse, high-performing teams. - Proven ability to provide both detailed information as well as summaries to management-level individuals and groups, and experience presenting technical topics to non-technical audiences.
USC’s Viterbi School of Engineering has been one of the economic engines in Southern California and a vital hub in the California economy. The technical innovations and ideas generated by the Viterbi faculty and research community have resulted in countless innovations, many becoming the foundations for new companies, products and services. The thousands of students graduating each year bring new ideas and vitality to companies in California and beyond. With an annual research budget exceeding $205M each year, more than 46 research centers and institutes, more than 180 faculty members, 7,800 students and over 60,000 impassioned alumni world-wide, the Viterbi School is addressing some of the world’s great challenges.