Overview and Key Responsibilities: Through the development of a strategic outreach/media relations plan, the Public Information Representative III's will perform a variety of public/media relations or community outreach activities. One of the PIR III's will have a focus in Community Outreach, leading in capital project support efforts and working on, but not limited to, the Pacheco Reservoir Expansion Project. The other PIR III will have a focus in Public/Media Relations, leading efforts that include, but are not limited to, public education campaigns/presentations, public information officer activities and creation of articles/blogs that touch all Valley Water efforts.
Lead public information, public relations (PR) and marketing/outreach activities as it relates to key projects and programs.
Drive the visual content; take highly technical information and convert it into communication that is easy to understand to the communities impacted by a district project for public consumption.
Manages relationship with vendors/service contracts with external providers for communications/ marketing/PR services, including developing work plans, negotiating task changes, directing work, monitoring progress, and verifying invoices/budgets.
Participate in the development and administration of unit goals, objectives and procedures.
Develop and lead a variety of public participation/PR campaigns and stakeholder engagement activities on behalf of Valley Water; develop supporting materials.
Plan and strategize in a collaborative setting.
Demonstrate a high level of knowledge, judgment and professionalism in representing Valley Water both internally and externally, and using that to enhance the Office of Communications.
Establish and maintain effective working relationships with those contacted in the course of work, including all levels of internal and external individuals.
Ideal Candidate's Background includes: Applicants whose experience and background best match the ideal experience, knowledge, skills, abilities and education are considered ideal candidates for the position. To determine the top candidates, each applicant will be assessed based on the ideal candidate criteria as listed below. Ideal Experience:
Five (5) years of experience in performing public information or outreach activities specifically:
Executing strategic and customized outreach/public engagement and communication with communities, partner agencies/businesses/media and stakeholder groups on complex and controversial topics.
Overseeing event coordination and planning while also engaging and working with diverse communities.
Developing and implementing public communication and outreach plans and social marketing campaigns.
Proactively building relationships with other agencies, organizations and the community.
Developing, writing/ editing and producing persuasive public materials, messaging and/or educational curriculum and materials.
Developing and leading presentations, both internally and externally.
Ideal Knowledge, Skills and Abilities:
Strong written and verbal communication, interpersonal, and organizational skills, to handle multiple assignments simultaneously under tight deadlines.
Use of technology tools, and applications to implement effective outreach, engagement and awareness. Applicant must possess strong skills in writing and conveying complex information to a general audience, and PowerPoint design. Program and event management skills required. Leadership skills overseeing diverse teams from different divisions is key. Strong presentation skills to lead public meetings or district events.
Sound political instinct and attention to details.
Knowledgeable of public relations principles/community engagement approach.
Ability to gage the related political environment of the governing district board of directors, through expert story-telling abilities and proven public relations strategies.
Ability to build collaborative relationships with key internal and external stakeholders, including diverse communities/news media to ensure the public is kept informed of projects that impact our communities and lead the development of integrated marketing campaigns.
The PIR III should be able to work independently while navigating complexity in processes, tools and organizations.
Spoken proficiency in another language (bilingual) in either Spanish, Vietnamese, Chinese, Tagalog, etc., is a plus, but not required.
Ideal Training / Education: Equivalent to a Bachelor's degree from an accredited college or university with major course work in communications, journalism, public relations, or a related field.
* Practical exercise may be a part of the interview process. * Work schedule will be M-F 8AM -5PM, with occasional evening and weekend commitments based on public relations, marketing, outreach and community events.
License or Certificate:
Accreditation of Public Relations from the Universal Accreditation Board (UAB) is desirable. Possession of, or ability to obtain, an appropriate, valid California driver's license is required. Individuals who do not meet the driver's license requirement due to a disability will be considered for a reasonable accommodation on a case-by-case basis.
Closing Date for Applications: April 24, 2019 by 11:59pm
SANTA CLARA VALLEY WATER DISTRICT
The Santa Clara Valley Water District (District) is the primary water resources agency for Santa Clara County, California. The District’s core business is to provide residents with a clean and reliable supply of water and protection from flooding. The District encompasses all of the county’s 1,300 square miles and serves the area’s 15 cities, nearly 1.8 million residents, and more than 200,000 commuters.
The mission of the District is a healthy, safe, and enhanced quality of living in Santa Clara County through watershed stewardship and comprehensive management of water resources in a practical, cost-effective, and environmentally sensitive manner.
A seven-member Board of Directors governs the District, of which five are elected from geographic districts and two are appointed. Under current law, the two appointed positions will sunset at the end of 2009. However, there is pending legislation which would alter the composition of the Board to seven elected Directors. The District is an ethnically-diverse, family-friendly organization with employees who are committed to public service and work collaboratively with other agencies (all levels... of government, community-based organizations, and neighborhood organizations) in carrying out the mission of the District.