To be a key member of the central IM Communications function based in London, which is responsible for all communications and reputation management for BNY Mellon IM at a corporate level and for each of its investment specialists including Alcentra, Newton Investment Management and Mellon in EMEA.
The communications manager (institutional) will support the head of international communications to:
Manage the communications strategy in EMEA, focusing on institutional media.
Create a selling environment via the media for BNY Mellon IM EMEA's distribution goals by maintaining targeted high-level positive media coverage.
Build the reputation of BNY Mellon IM in the institutional market via a proactive media relations programme and actively protect the company's reputation.
Manage regulatory communications alongside the head of international communications, including Gender Pay Gap, Senior Managers and Certification Regime (SMCR) and Brexit planning.
BNY Mellon Investment Management (BNY Mellon IM) is the world's largest multi-boutique investment organisation, with US$1.7 trillion in assets under manageme nt . Its investment specialists include Alcentra, Insight Investment, Mellon, Newton Investment Management and Walter Scott & Partners.
Develop a deep understanding of the BNY Mellon IM, its distribution business, the investment specialists and key people within them, with a particular emphasis on the institutional market.
Ensure that communications and PR are embedded as a key component of the distribution business, specifically sales and marketing campaigns in line with key strategy priorities and industry themes through strategic, innovative and creative thinking.
Proactively manage day-to-day PR activity for:
BNY Mellon IM - Specifically the UK institutional areas (although there may be times when this individual will support on the intermediary/wholesale side).
International regions - assigned to the individual, although may change to gain further experience with other markets.
Investment specialists, with a steer to an institutional distribution bias.
Manage a continual creative PR programme, provide counsel on PR strategy and ensure business continuity in relation to funds/strategies and fund managers
Support fund managers and key spokespeople in engaging with the online and offline media.
Develop and maintain strong and positive relationships internally and externally, including key journalists from across the media spectrum within the EMEA region.
Provide solid counsel regarding the communications strategy, including reputational risk management
Help ensure the IM communications function provides a value-add service internally and externally, this includes continual PR agency management.
Help execute an effective internal communications strategy, through various platforms to converse with EMEA staff.
Provide and produce regular reporting to key stakeholders, including BNY Mellon IM distribution and the different investment specialists to increase connectivity and transparency of the IM communications function.
Help to promote a best in class IM communications function by creating and maintaining operating practices.
Ensure the EMEA Communications function adheres to regulatory and compliance requirements, supported by the Compliance Director, EMEA.
1. Core Competencies
Enhancing Organisational Talent
2. Job Specific Competencies
Excellent interpersonal skills, combining the ability to build effective networks of relations within the business, with online and offline media and suppliers.
Strong communicator, who is articulate, dynamic, enthusiastic and a self-starter.
Excellent attention to detail.
Experience of meeting demands across a multiple of clients or business units.
Understanding of the need to establish effective objectives and priorities, as well as management of expectations.
Ability to deliver a high level of service to internal clients and well regarded amongst journalists.
Fluency in European languages would be beneficial.
Proven experience in institutional media strategy preferred
3. Technical Skills
Previous experience in financial services, specifically asset management communications, including public relations is essential.
Talented PR specialist, who is results driven with the ability to execute an effective communications plan. Requires:
Knowledge of media within the UK/Europe and ideally some exposure to Middle East and Africa; and
Existing relationships with institutional/wholesale trade and personal finance journalists is essential in the UK, and ideally internationally.
Good knowledge of different asset classes, including equities, fixed income and alternatives.
Excellent communicator with experience in stakeholder relationship management at senior level, both internally and externally.
Ability to run proactive media relations programmes to generate targeted positive high-level media coverage.
Excellent writing skills.
Experience to actively manage PR agencies in the UK and Europe to ensure value-add.
Experience in crisis management issues to minimise reputational damage.
Experience in event management and running proactive campaigns.
Ability to deliver effective internal communications platforms across a business.
Educated to degree level or equivalent
BNY Mellon is an Equal Employment Opportunity Employer.
Primary Location: United Kingdom-Greater London-London Job: Asset Management Internal Jobcode: 51713 Organization: BNYM IM EMEA Ltd-HR14104 Requisition Number: 1901553
Internal Number: 5501948
About BNY Mellon Investment Management
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