Job Requisition Number: 26401. University Development and Alumni Relations (UDAR) strengthens Berkeley's excellence through engagement with alumni, parents, undergraduate and graduate students, and friends of the University, raising public awareness about Berkeley and increasing private philanthropy. UDAR provides overall direction for the campus' philanthropic advancement strategies and works to strengthen unit development in partnership with campus fundraisers. The Division handles a range of central activities and services encompassing communications, stewardship, prospect development, gift management, and more.
The Office of Annual Programs within the University Development and Alumni Relations department supports UC Berkeley's public mission to provide public education, research and public service by increasing financial support from alumni, parents, students, and friends. The office raises $13-$15 million annually and is responsible for engaging 26,000+ donors and volunteers. The goals of this office are to: 1) significantly raise the amount of discretionary funds for the Chancellor, deans, and program directors, 2) identify and cultivate new leadership and major gift prospects, 3) increase the number of annual donors, 4) engage, cultivate, and steward volunteers, and 5) instill a culture of giving among students and recent graduates. Programs include Direct Response Marketing, Parent Philanthropy & Engagement, Milestone & Next Generation Philanthropy, and Leadership Annual Giving.
We offer the following philanthropic and engagement opportunities for alumni, students, parents, and friends.
•Annual Giving: We raise annual unrestricted support for the Chancellor, the schools/colleges and other campus programs.
•Milestone Giving: We plan class reunion campaigns for the 10th, 25th, and 50th reunions and work with alumni volunteer committees to support these campaigns.
•Next Generation Philanthropy: We develop and execute strategies to engage Berkeley students and recent alumni with relevant philanthropic and engagement opportunities.
•Leadership Annual Giving: We develop and execute multi-channel strategies and tactics for acquiring, retaining, and upgrading leadership annual donors to Berkeley.
•Cal Parents (Parent Philanthropy & Engagement): We provide families of current and past students the opportunity for meaningful engagement with the university through a variety of philanthropic initiatives and volunteer activities.
The Milestone & Next Generation Philanthropy team is designed to raise funds from undergraduate Cal alumni who are celebrating a milestone reunion year and other established class identities and affinities. This position involves designing, developing, delivering, and administering fundraising programs. It will also involve implementing specific plans for fundraising and alumni relations programs and activities; or may plan, administer, and implement an established fundraising project or program of limited scope and complexity.
This position provides in-depth analysis of program trends and results, assists in developing materials, and coordinates work of support staff. This position also supports volunteers engaged in peer to peer solicitation. Finally, this position will also involve cultivating, stewarding, and possibly soliciting donor prospects.
•Under general supervision, exercises limited discretion and professional judgment in implementing established components for fundraising and alumni relations programs and activities; or plans, administers, and implements a well-defined or established fundraising program requiring the exercise of limited discretion and judgment. •Develops and maintains reports, providing in-depth analysis of program trends, and short and long range results. •Monitors and documents program activities and results. •Schedules and/or coordinates events. •Drafts informational and marketing materials for review for assigned programs. •Assists in developing materials for specific fundraising activities and/or promotional efforts such as writing, speaking, telephoning, et cetera, as needed. •Handles special projects/assignments involving direct interaction with alumni volunteers, donors, and various campus fundraising partners. •Conducts research on alumni, parents, friends, corporations, and foundations to identify prospects. •Coordinates work of support staff.•Working knowledge of fundraising, donor relations and public relations concepts, principles, procedures and techniques. •Working knowledge of the campus, its vision, mission, goals, objectives, achievements and infrastructure or ability to learn. •Working knowledge of applicable laws, rules, regulations, policies, et cetera. •Good written and interpersonal communication skills to establish and maintain good working relationships throughout the campus and with external constituencies. •Good organizational, analytical and critical thinking skills. •Skill to maintain confidentiality. •Intermediate to advanced computer skills including Microsoft Word, Excel and database management. •Bachelor’s degree or equivalent experience.
The University of California was chartered in 1868 and its flagship campus - envisioned as a "City of Learning" - was established at Berkeley, on San Francisco Bay. Today the world's premier public university and a wellspring of innovation, UC Berkeley occupies a 1,232 acre campus with a sylvan 178-acre central core. From this home its academic community makes key contributions to the economic and social well-being of the Bay Area, California, and the nation.