Rubenstein seeks a Vice President, Generalist to provide strategic counsel and media relations for a variety of clients in the science, technology and education sectors.
Rubenstein’s clientele includes; global corporations, media and entertainment companies, financial services organizations, educational and cultural institutions, law firms, health care providers, not-for-profit organizations, real estate concerns, business executives and public figures.
Craft, manage and implement strategic, publicity-oriented media plans and communications programs for clients, involving media relations, strategic positioning and planning, message development, and influencer engagement
Design and execute long-range communications strategies that raise the profile of the client and its executives with national publications; secure executive placement on prestigious industry panels and seminars
Contribute to strategy and tactical planning to meet client needs and expectations
Serve as counselor and strategist for client; maintain client health and account growth
Manage day-to-day aspects of client/account services, serving as a main point of contact on a number of different accounts to facilitate timely responses, organize meetings and call calendars, prepare documents, etc.
Efficiently write creative and effective press materials, campaign plans and communication materials
Cultivate, establish and maintain effective working relationships with all levels of national, local and trade media
Provide guidance to team members on account workflow and general account management; oversee timely development of coverage reports and media monitoring reports
Directly liaise with senior and junior staff, serving as a conduit among the larger team and client, and supervising delegation of group responsibilities and deliverables, as appropriate
Draft messaging and talking points for senior management presentations, including preparing executives and talent for press interviews
Oversee content creation, dissemination of press materials, and the management of media relationships
Identify and assess new business leads; participate in new business development initiatives
KNOWLEDGE & SKILLS
Demonstrated interest in science, technology and education; familiarity with policy and key news points on the aforementioned topics
Strong relationships with media outlets on local and national level; proven record in delivering PR results across print, online and broadcast
Excellent (quick) writing and presentation skills; proven ability to communicate with a diverse group of people and audiences; agility and versatility to stretch across client sectors; ability to effectively present work to colleagues and clients at all levels
Demonstrated proficiency and affinity for social media / digital tools and platforms, and the eagerness to learn and stay current in the digital space
Effective managerial and project management skills
Ability to think critically, creatively and develop new and interesting ideas
Ability to manage time, multi-task and move quickly with efficiency and attention to detail while ensuring deadlines are met
Excellent communication and interpersonal skills; focused on team success and collaboration
Quick at writing and drafting media materials and client memos
Proven ability to generate agency revenue through organic growth and new business wins is a plus
EDUCATION & WORK EXPERIENCE
Minimum of 10 years client and media relations experience at a PR agency or on an in-house communications team required
Experience working in communications within the science, technology, healthcare and education sectors preferred
Bachelor’s degree required
Additional Salary Information: The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of the incumbent in this position. This job description is subject to change as the needs and requirements of the job change. Salary commensurate with experience. We offer a competitive benefits package. All job offers are contingent on successful completion of a reference check. Rubenstein is an equal opportunities employer and values diversity. EOE/AA/M/F/V/D/SO.
Rubenstein is a strategic communications & reputation management firm. Our founder, Howard Rubenstein, started the agency in Brooklyn in 1954, with a handful of clients, a typewriter, and a vision of an industry that could be broader than the crude “press agency” that then defined public relations. We use the power of media to make ideas, organizations, and people matter. Every day, we create, break, and shape stories that connect our clients with their audiences. We help our clients navigate a complex communications environment to solve problems and carefully manage their reputations over time. With a staff of more than 180 professionals, we represent a roster of over 450 clients across a wide spectrum, including global corporations, media and entertainment companies, sports teams, financial services organizations, real estate concerns, educational and cultural institutions, law firms, healthcare providers, not-for-profit organizations, business executives and public figures.