Department:College of Design Office of Communications Appointment Type and Duration:Regular, Ongoing Salary:$80,000 - $90,000 per year Compensation Band:OS-OA08-Fiscal Year 2018-2019 FTE:1.0
Application Review Begins February 11, 2019; position open until filled
Special Instructions to Applicants Please submit the following with your online application: • Cover letter explaining how you meet the required minimum qualifications and preferred qualifications (if applicable); • Professional resume; and • Three professional references.
Department Summary The College of Design is a multidisciplinary academic unit comprising the School of Architecture & Environment, School of Art + Design, School of Planning, Public Policy and Management, and Department of the History of Art and Architecture, with approximately 100 tenure-related faculty members, 150 non-tenure-related faculty members, 50 staff, and 1,700 student majors across its 23 degree programs. The College of Design operates in both Eugene and Portland.
The College of Design Office of Communications communicates to a broad range of internal and external audiences about the excellence and impact of the research, academic programs, and people in the College of Design. The communications team provides media relations, digital communications, writing, editing, marketing, graphic design, and brand services to College of Design departments and programs and collaborates with university partners to enhance the effectiveness of communications, marketing, and outreach using an integrated digital, print, and social media approach.
Position Summary The Director leads the development of a comprehensive communications strategy dedicated to establishing a clear voice, reputation, and brand for the College of Design. The Director is responsible for all aspects of strategic communication (i.e., advertising, marketing, and public relations) both internally and externally. The Director develops and implements systems to effectively use traditional, interactive, social, and innovative media strategies to engage diverse audiences, including prospective and current students, faculty and staff, alumni, donors, and relevant academic and professional communities.
This position requires strong strategic and tactical skills and knowledge of visual, written, and formal communication; a passion for marketing and advertising; evidence of effective project management experience working with various stakeholders; the ability to coordinate and produce high-quality work on deadline; and experience effectively supervising and managing professional staff and freelance agents. A commitment to support the University’s emphasis on academic excellence in a culturally diverse environment is critical.
This position reports to the Assistant Dean of Operations and Administration in the College of Design, and the Assistant Vice President and Chief of Staff in University Communications.
Position responsibilities include but are not limited to: • Managing and implementing a strategy for communicating the college’s mission, programs, research activities, student and alumni activities, and value to the public and promoting a consistent, recognizable, and positive image of the college. • Developing, implementing, and managing a marketing strategy and accompanying action plans to achieve goals; drive strategies that are proven by testing and metrics. • Leading, motivating, supervising, and evaluating a team of communicators to promote a compelling, consistent, professional brand for the college. • Working collaboratively with the college communities to orchestrate and integrate the college’s communication efforts. • Maintaining and monitoring college-wide processes and procedures to ensure a comprehensive, cohesive, and ongoing communications effort related to image, branding, and communications strategies, across all departments, programs, and research units. • Consulting and working with University Communications toward the development of a strategic communication plan that aligns with both university and college-level mission, vision, and values.
Minimum Requirements • Bachelor’s degree in communications, journalism, advertising, public relations, marketing or closely related field. • Five years of experience of progressively responsible work in a professional communications position related to the duties of this position. • Two years of experience supervising communications staff. • Ability to work occasional nights and/or weekends to fulfill special projects.
Professional Competencies • Demonstrated dynamic, strong, and professional, written, verbal, and visual communication skills. • Demonstrated experience creating and executing marketing communications plans and strategies with clear articulation of goals, audience, tactics, and metrics. Plans must have included digital, social media, and print components as well as analytics, metrics, or other methods to measure success. • Demonstrated experience leading and/or implementing professional projects utilizing graphic design and digital assets, advertising, direct mail, print production, video production, web content management, new and social media. • Demonstrated knowledge of current digital trends, emerging media and the relevant technology and terminology of the trade (e.g., digital publishing, social media, photography). • Demonstrated strong project management skills, including ability to manage multiple projects with tight, sometimes competing deadlines; demonstrated ability to produce high-quality work on deadline. • Demonstrated ability to effectively lead cross-functional teams and work collaboratively in a team environment. • Demonstrated strong interpersonal skills and the ability to relate to faculty, administrators, development representatives, and other constituents; excellent customer service • Demonstrated ability to work with faculty, staff, and students from diverse backgrounds in an inclusive, welcoming environment; ability to effectively work and communicate with individuals from varied cultural backgrounds; commitment to promoting and enhancing diversity and equity. • Demonstrated proficiency in graphic design and photo editing using Adobe Creative Suite. • Demonstrated proficiency in writing and editing using AP and Chicago style guides. Must exhibit strong attention to detail and excellent grammar and spelling. • Demonstrated proficiency managing personnel, contracts, and budgets, including project budget development and budget tracking for digital media, print media, ad campaigns, and other marketing efforts. • Demonstrated proficiency in using metrics to capture the impact of the communication program and targeted campaigns. • Demonstrated ability to manage stressful or difficult situations in a calm, constructive, and professional manner.
Preferred Qualifications • Master’s degree in communications, advertising, public relations, marketing, or a closely related field. • Expertise in marketing and advertising. • Proven track record of innovation. • Experience working in media relations, particularly with major and emergent news media outlets. • Demonstrated knowledge regarding trends and emergent platforms in communications, marketing, advertising, and analytics. • Evidence of consistent productivity in a high-paced, high-demand environment. • Communications experience in or working with a higher education institution. • Knowledge of design research and practice.
All offers of employment are contingent upon successful completion of a background inquiry.
The University of Oregon is proud to offer a robust benefits package to eligible employees, including health insurance, retirement plans and paid time off. For more information about benefits, visit http://hr.uoregon.edu/careers/about-benefits.
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