The University of Chicago Harris School of Public Policy is seeking a Social Media & Digital Engagement Coordinator to help coordinate social media and other digital engagement efforts, including email communications, for the school, as part of a broader effort to enhance awareness of and engagement among key stakeholders, including prospective students, alumni, and policy influencers to name a few.
As part of the Harris Communications and Marketing team, the Coordinator will ensure that social content and digital assets are consistent with the schoolâ™s voice, brand, and identity. Responsibilities for this role includes drafting and scheduling posts, assisting with social media campaigns, designing and updating digital assets, drafting weekly benchmarking reports and managing email lists in our CRM database and email platform (e.g., Salesforce, MailChimp). He/she will work to ensure timely promotion of initiatives across all departments.
Reporting to the Assoc. Dir. of Social Media & Digital Engagement, the primary responsibilities of the Social Media Coordinator include the following:
Social community management:
Â·Work with the Associate Director of Social Media & Digital Engagement to maintain the Harris social media calendar
Â·Draft/schedule social content daily based on the calendar and upon request from other departments
Draft/schedule digital assets and social cards to help engage our online audience
Assist with social media coverage (i.e. Facebook Live and live tweeting) at various events
Develop seasonal campaigns to help promote various initiatives of the school
Assist with video creation and podcast development, as needed
Serve as the social media liaison to the Career Development Office and specific research centers to help support their social media efforts
Social listening, research, and monitoring:
Conduct weekly social media scans and draft reports regarding competitors, stakeholders and policy topics using native platforms and media/social listening tools
Work with associate director to Identify insights that enhance our approach to content development and engagement
Manage and moderate relevant conversation on Harris channels
Maintain lists on Twitter for students, alumni, faculty, etc.
Monitor key news and event platforms to highlight relevant news and accomplishments for Harrisâ™ following; promote items across social channels in a timely manner
Email marketing and digital outreach:
Provide support for school-wide email marketing initiatives; write and create email campaigns that support Harrisâ™ thought leadership and institutional communications efforts
Manage and update email lists for influencer marketing campaigns, including e-newsletter subscribers; partner with other Harris units to ensure that email lists for other stakeholder groups are up-to-date for institutional email communications
Provide support to other members of the Communications and Marketing team, as needed
Other duties as assigned
Professional demeanor, including tact, discretion, and a customer service-oriented approach to the job
Strong verbal and writing skills, and creativity in using multimedia to tell stories online
Ability to anticipate and respond to future needs
Ability to work collegially and collaboratively in a team setting
An exceptional work ethic and track record of personal initiative; high attention to detail and follow-up, and excellent organizational skills
Ability/flexibility to respond quickly to marketing opportunities
Education, Experience or Certifications:
Bachelor's degree in journalism, public relations, communications, or a related field required
At least 1-3 yearsâ™ experience in social media marketing, digital marketing or communications preferred
Technical knowledge and understanding of social media platforms, metrics and tracking preferred
Working knowledge and experience with all major social media platforms preferred
Familiarity with Hootsuite and Adobe Creative Cloud, specifically Photoshop and InDesign preferred
In addition to a cover letter and resume, please submit a writing sample (i.e. press release, drafted social media posts, etc.) in addition to a digital asset you have designed.
NOTE: When applying, all required documents MUST be uploaded under the Resume/CV section of the application.
The University of Chicago is an Affirmative Action/Equal Opportunity/Disabled/Veterans Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national or ethnic origin, age, status as an individual with a disability, protected veteran status, genetic information, or other protected classes under the law. For additional information please see the University's Notice of Nondiscrimination.
Staff Job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via the Applicant Inquiry Form.
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