Actively engage the CSO’s audiences at home and around the world by telling the many stories of the Chicago Symphony Orchestra Association (CSOA) through social media and evolving new media to enhance brand awareness and promote ticket sales.
PRINCIPAL DUTIES AND RESPONSIBILITIES
Develop and regularly post social media content in collaboration with the Public Relations, Marketing, Content and Social Media staff, as well as the CSO Photographer, Archivist and Negaunee Music Institute (NMI) social media representative
Attend Chicago Symphony Orchestra (CSO) and Symphony Center Presents (SCP) rehearsals/soundchecks and concerts—particularly Thursday night CSO concerts—to prepare and post ‘in-the-moment’ social media content, including copy, photos, and videos when applicable
Plan and conduct video interviews with CSO musicians, as well as CSO/SCP guest artists
Generate ideas to tell the many stories of the CSO through new media, including bite-size narrative, video segments, native content, as well as curated content
Edit video content as needed
Facilitate social media planning process by attending CSOA content and marketing/PR meetings and plan social media within larger framework of CSOA content strategy
Actively build relationships with social media tastemakers/organizations that build awareness for the CSO
Present new promotional opportunities related to emerging social media channels or social media trends in order to build relationships with online audiences
Coordinate social media opportunities with CSO/SCP guest artists with their publicists or representatives
Research opportunities related to video content that could be activated on existing CSO social media channels
Capture images and video to develop specific CSO and SCP content as directed
Monitor engagement metrics, track trends, and create reports that summarize social media metrics for CSO channels
Reports to Communications and PR Manager.
Works closely with members of the marketing, content and public relations departments.
Other contacts include: CSO departments, CSO photographer, vendors, and volunteers.
Pleasant office environment.
KNOWLEDGE, SKILLS, AND EXPERIENCE REQUIRED
Bachelor’s degree in music. Additional education and/or experience in journalism, communication or digital communication is a plus.
Fluent in all aspects of Facebook, Twitter, Instagram, Snapchat and YouTube
At least 2 years of professional experience developing social media content and implementing integrated social media campaigns
Knowledge of orchestral repertoire and performing artists
Experienced photographer and videographer
Experience with Adobe Photoshop is preferred
Experience with Adobe Premiere for video editing
Flexible schedule required including evenings and weekends
Portfolio of previous social media postings, as well as video editing and writing samples