Wellness Events and Programs Manager - Carilion Wellness Roanoke
July 27, 2018
Step up and lead with a regional leader. Advance your career with an award-winning organization that excels in helping our communities stay healthy and our region grow stronger. Make the most of your management talents at Carilion Clinic, an award-winning healthcare network that includes seven hospitals, multi-specialty physician practices, and affiliations with prestigious academic medical institutions.
Based in Roanoke Virginia, we offer compassionate care, medical education and research, and neighborhood outreach programs. Join and guide a team of caring individuals who embrace and reflect our values‐commUNITY, courage, commitment, compassion, and curiosity‐in all that we do. And realize the advantages of professional stability, strong technological resources, and true advancement potential.
Responsibilities: Develop programs focused on member retention. Plan and oversee all Wellness events. Oversee and manage social media (e.g. Facebook, website) to market and develop Carilion Wellness programs. Work with Marketing and Communications (MarCom) department on annual marketing budget to ensure value is being maximized for programs and events. Research and manage the purchase of specialty items for promotional incentives for new members and special events. Develop marketing collateral to promote member programs, special events and operational changes/updates as needed. This includes designing posters and placing them in designated places throughout Wellness facilities. Ensure wellness and fitness are incorporated into Carilion Clinic branding. Work with MarCom to identify system opportunities to promote Carilion Wellness for increased awareness and to gain media coverage. Meet regularly with facility operations and development directors to ensure strategic alignment with broader leadership. Work with other managers to design and implement the marketing of programs specific to their areas as needed. Oversee requests for donations and sponsorships. Respond to “member concern forms” within two working days. Perform “ownership checks” at least 3 times a day within a designated area of the club. Checks are to ensure cleanliness standards are met and any issues are directed to club management.
Education: Bachelors degree required. Background in marketing, management, sales, public relations, communications or business.
Experience: One year prior experience in marketing or management. Prior experience in fitness field preferred.
Licensure, certification, and/or registration: AHA BLS-HCP certification required or obtained within 90 days of hire
Other Minimum Qualifications: Must be able to express effectively concepts and ideas in order to market programs. Must be creative and well organized. Ability to work in team setting and coordinate effectively with other Carilion departments. Must be able work weekends and maintain flexible schedule to perform marketing and club rotational duties. Must provide own transportation to travel club sites and fitness events.
Below are our core values that we strive to embody and expect of all our team members:
CommUNITY: Working in unison to serve our community, our Carilion family and our loved ones.
Courage: Doing what’s right for our patients without question.
Commitment: Unwavering in our quest for exceptional quality and service.
Compassion: Putting heart into everything we do.
Curiosity: Fostering creativity and innovation in our pursuit of excellence.
Requisition Number:22920 Employment Status: Full time Location: Carilion Wellness - Roanoke Shift: Day/Evening/Night Shift Details: Full time
ABOUT CARILION: As a not-for-profit organization, we pride ourselves on investing in our employees and the communities we serve.
Our employees strive to provide quality care in serving over 1 million residents in Virginia while living and growing their careers in the country's most livable cities and towns.
Headquartered in Roanoke, Va., Carilion Clinic is a robust system of small and large award-winning hospitals, Level 1 and 3 trauma centers, Level 3 NICU, Institute of Orthopedics and Neurosciences, multi-specialty physician practices, and The Virginia Tech Carilion School of Medicine and Research Institute.
Equal Opportunity Employer Minorities/Females/Protected Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity
Carilion Clinic is a drug-free workplace.
Internal Number: 22920-en_US
About Carilion Clinic
Carilion Clinic is a not-for-profit healthcare organization based in Roanoke, Va. Through our comprehensive network of hospitals, primary and specialty physician practices, and other complementary services, we work together to provide quality care close to home for nearly 1 million Virginians. With an enduring commitment to the health of our region, we also seek to advance care through medical education and research, help our community stay healthy, and inspire our region to grow stronger.