In partnership with the American Indian College Funds advertising agency, manage the production of public service campaigns and other College Fund-branded content. This position secures in-kind and paid media placement and works in collaboration with the Director of Public Education and Communications to support earned media placement, to reach potential College Fund-identified audiences. This position helps generate awareness of the College Fund amongst the general population, with the purpose of increasing engagement.
The purpose of this position is to increase awareness of the College Funds mission and work through placement of promotional pieces in all media channels, including but not limited to print, digital, television and radio â€“ all resulting in increased donor/constituent engagement.
Essential Job Functions
Identifies new and cultivates existing relationships with media resources in order to secure in-kind and paid advertising for promotional asset placement.
Aligns College Fund top tier audiences with media sources
Secures in-kind and paid placement opportunities, including phone and digital outreach, proposal preparation and face-to-face meetings
Manages/cultivates relationships, including but not limited to, follow up, acknowledgement, recognition, etc.
Secures reports from in-kind donors valuing in-kind donations
Manages the production of content.
Works with agency partners to develop work plans and project timelines for the creation of promotional assets (including public service campaign) and manages partner agencies and College Fund teams to project plans and timelines
Ensures media partner requirements and deadlines for placement are met, including mechanical specifications and all other relevant production information
Follows College Fund procedures for budgets, reporting, etc.Â
Prepares annual revenue and expense budget and is responsible for managing to budget, including invoice review and approval, submission for payment, etc.Â
Submits monthly media summary reports with supporting documentation to the College Fund Controller
Submits a monthly narrative summary report, including activities and outcomes to supervisorÂ
Relationship manager for College Fund agency partnerships
Schedules meetings, provides notes, tracks all ongoing work
Demonstrated experience in securing in-kind and paid media placement for a nonprofit, preferably on a national scale
Knowledge of advertising and ad placement in multiple media, including but not limited to digital, broadcast, print and radio
Awareness of Native culture
Ability to think both creatively and strategically
Excellent written, verbal, and visual communication skills
Demonstrated ability to manage multiple projects and meet deadlines
Experience leading groups comprised of professionally diverse people & organizational cultures
Understanding of industry standard video editing, lay out, photography, and motion graphics software as well as basic photography, videography, and audio recording
Proficient in digital content production and creative software
Exposure to and knowledge of American Indian culture
Ability to rally people around common goals â€“ extensive experience working in team environment and demonstration of effective communication skills
People and project management experience
Experience working in advertising, marketing and/or public relations
Bachelors Degree in advertising, PR, Communications, English, Journalism, or related communication-based curriculum
Five (5) years experience working in media, agency or non-profit environment
Two (2) years career/job experience in project management
Proficiency in media tracking software
About The American Indian College Fund
At the American Indian College Fund we have one unwavering purpose – increasing the number of American Indians who hold college degrees. Currently only 14% of American Indians have a college degree – less than half the national average. Every year, we empower more than 4,000 American Indian students to start and stay in school, complete their degrees and launch careers that benefit us all. We have provided almost 126,000 scholarships and $193 million to support American Indian communities. We intend to double our impact in the next five years.
We are the nation’s largest and highest-rated American Indian nonprofit organization changing the face of higher education today – one American Indian at a time. We provide more scholarships to American Indians than anyone else, and we’re the only organization that enhances this individualized financial support by funding accredited, tribally controlled colleges and universities and contributing to programs that ensure student success – starting before the first day of preschool and continuing beyond students’ first day of their first career job.