Brown Universityâ™s Media Relations and Content Specialist plays a crucial role in supporting the Universityâ™s relationships with key audiences, including the external news media. As a member of the News and Editorial team in Brownâ™s central Office of University Communications, the Media Relations and Content Specialist fulfills a number of critical roles in telling Brownâ™s story, both through University-owned media channels and via news media outlets. The Media Relations and Content Specialist relies on excellent writing and editing skills to manage and create content for the Universityâ™s home page, news site, daily email digest, media coverage update, featured events digest and other channels targeted to both external and internal audiences. The Media Relations and Content Specialist supports successful, productive relationships with the news media by fielding inbound inquiries from journalists, securing coverage that elevates Brownâ™s reputation, coordinating media interviews and news events, preparing information for public distribution and supporting the Director of News and Editorial Development in issues management. The Media Relations and Content Specialist also oversees administrative operations related to news coordination, which includes the management of vendor contracts and purchasing related to news gathering and distribution tools, as well as other duties. Across these responsibilities, the Media Relations and Content Specialist interacts with a diverse array of colleagues and stakeholders. The Media Relations and Content Specialist must be diplomatic, poised and confident in representing the office both on campus and with external partners and constituents.
Serve as the principal specialist and manager for content distributed via various digital publications by the Office of University Communications. With an emphasis on accuracy and timeliness, manage the posting and distribution of editorial content and associated visual assets across a wide range of communications vehicles and platforms that are critical to telling Brownâ™s story to both external and internal audiences.
Serve as the primary content manager for the Brown.edu home page and the News from Brown website, posting new content, selecting effective visual assets, curating the selection of stories and keeping content fresh.
Manage content for priority items in Brownâ™s Today@Brown daily campus email digest for the campus community, effectively interacting and building relationships with approved submitters, reviewing and improving content, and managing a complex content schedule across numerous unique audience segments.
Curate content for the broader events and announcements listings in Brownâ™s daily email digest, reviewing submissions against policy, approving or rejecting listings on a daily basis, fielding inquiries and communicating policy decisions to users across campus.
Track news media coverage focused on Brown and compile a daily update detailing key news hits to keep senior leaders at Brown informed about coverage relevant to the University, its reputation and issues affecting colleges and universities.
Produce a weekly Featured Events digest with a focus on promoting lectures, performances, exhibitions and other events at Brown most likely to stimulate broad public appeal; distribute digest via current approach and develop new strategies to amplify visibility for these events, both through the news media and with directly with stakeholders.
Support the accuracy of content across the news and editorial team, serving as a copy-editor, proofreader and fact-checker for content developed by colleagues.
Package stories produced by the News and Editorial team for effective amplification via the Universityâ™s primary social media channels.
Serve as the initial point of contact for inbound requests from journalists in a fast-paced, high-volume, central university news office. Support successful and productive relationships with news media broadly, interacting with journalists in contexts that range from staffing media events, to pitching stories and fielding expert requests.
Monitor Brownâ™s primary media relations email address and the central phone number for Brownâ™s news operation, triaging inquiries, fulfilling routine media requests, directing reporters to resources or referring media to staff in OUC and/or departments across the Brown campus.
Interact with journalists who visit the Brown campus for media interviews, photo shoots, events coverage (news conferences, major lectures, Commencement, etc.) or other purposes; provide media relations and logistical support both pre- and post-event.
Develop and maintain media lists, distributing news to journalists and proactively pitching stories to elevate Brownâ™s reputation.
Gather facts and information and assist in conveying Brownâ™s public position to journalists on issues affecting the campus and its community, with an emphasis on accuracy and clarity.
Support the operations of Brownâ™s VideoLink and ISDN studio, facilitating news media interviews with Brown community members, scheduling the space and staffing the studio.
Develop original editorial content â” including news and feature stories, priority campus messages, featured events listings, and messaging points for media interviews â” in collaboration with sources across campus and for a wide range of communications vehicles and platforms that are critical to telling Brownâ™s story to both external and internal audiences.
Develop story ideas for news and feature coverage, pitch those ideas for consideration and take a professional, journalistic approach to reporting and writing compelling stories for Brownâ™s key channels and for distribution to the news media and via social media.
Assist in developing effective messaging (media statements, talking points, interview scripts, etc.) that convey Brownâ™s public position to journalists on issues affecting the campus and its community, with an emphasis on accuracy and clarity.
Collaborate as needed with members of other teams within the Office of University Communications (web, design, social media and digital marketing, etc.) to communicate news effectively across platforms.
Successfully manage the administrative operations of the news and editorial team. Ensure that key operational tasks are addressed dependably and proactively, creating solutions and implementing enhancements to contribute to efficient and effective News and Editorial Development operations.
Track office expenditures, process invoices for payment, route contracts for approval, manage purchase-card transactions, provide budget reports and assist with other tasks related to budget and finance.
Manage the teamâ™s suite of paid subscriptions to news publications and websites and other third-party tools and services (for media monitoring, stock imagery, etc.).
Ensure that routine administrative tasks â” i.e., telephone coverage, mail pickup, package delivery, office supplies, meeting and event setup â” are handled dependably.
A bachelorâ™s degree is required (preferred in journalism, English, communications or public relations)
A minimum of three years of professional experience in journalism and/or media relations
Excellent writing and editing skills, including proficiency in Associated Press writing style
Comfort with content management systems, website management, web-based databases
Ability and comfort interacting directly with news media
Demonstrated ability to research information, conduct efficient interviews and write well and quickly
Experience developing effective messaging tailored to audiences
Some experience with editing, publishing and design tools and applications
Diplomacy, poise and confidence in representing the office with colleagues, media and the public
Ability to sustain and build rapport with a diverse array of colleagues and stakeholders
Ability to manage time, take on multiple projects and meet deadlines in a fast-paced, deadline-driven environment
Initiative and judgment to solve problems independently
Unyielding commitment to accuracy and attention to detail
Solid organizational, communications and customer service skills
Willingness and enthusiasm for effectively managing key administrative operations
Experience in higher education helpful but not essential.
The Media Relations and Content Specialist is expected to work occasional nights and weekends, aligned with news, events and other significant priorities.
Applicants must submit an application that includes a cover letter, resume with employment history and three published work samples: news release, feature article/profile, and an announcement or news release reflecting "breaking news" written on deadline. Candidates selected for interviews on campus will be required to complete a writing and editing exercise.
All offers of employment are contingent upon a criminal and education records check satisfactory to Brown.
Recruiting Start Date:
Job Posting Title:
Media Relations and Content Specialist
News & Editorial Development
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Please note that in order to be considered an applicant for any staff position at Brown University you must submit an application form for each position for which you believe you are qualified. Applications are not kept on file for future positions. Please include a cover letter and resume with each position application.
Brown University is committed to fostering a diverse and inclusive academic global community; as an EEO/AA employer, Brown considers applicants for employment without regard to, and does not discriminate on the basis of, gender, sex, sexual orientation, gender identity, national origin, age, race, protected veteran status, disability, or any other legally protected status.
Located in historic Providence, Rhode Island and founded in 1764, Brown University is the seventh-oldest college in the United States. Brown is an independent, coeducational Ivy League institution comprising undergraduate and graduate programs, plus the Alpert Medical School, School of Engineering, Executive Master of Healthcare Leadership and the IE Brown Executive MBA.