In partnership with the American Indian College Fund’s advertising agency, manage the production of public service campaigns and other College Fund-branded content. This position secures in-kind and paid media placement and works in collaboration with the Director of Public Education and Communications to support earned media placement, to reach potential College Fund-identified audiences. This position helps generate awareness of the College Fund among the general population, with the purpose of increasing engagement.
The purpose of this position is to increase awareness of the College Fund’s mission and work through placement of promotional pieces in all media channels, including but not limited to print, digital, television and radio – all resulting in increased donor/constituent engagement.
ESSENTIAL JOB FUNCTIONS
Identifies new and cultivates existing relationships with media resources in order to secure in-kind and paid advertising for promotional asset placement.
Aligns College Fund top tier audiences with media sources
Secures in-kind and paid placement opportunities, including phone and digital outreach, proposal preparation and face-to-face meetings
Manages/cultivates relationships, including but not limited to, follow up, acknowledgement, recognition, etc.
Secures reports from in-kind donors valuing in-kind donations
Manages the production of content.
Works with agency partners to develop work plans and project timelines for the creation of promotional assets (including public service campaign) and manages partner agencies and College Fund teams to project plans and timelines
Ensures media partner requirements and deadlines for placement are met, including mechanical specifications and all other relevant production information
Follows College Fund procedures for budgets, reporting, etc.
Prepares annual revenue and expense budget and is responsible for managing to budget, including invoice review and approval, submission for payment, etc.
Submits monthly media summary reports with supporting documentation to the College Fund Controller
Submits a monthly narrative summary report, including activities and outcomes to supervisor
Relationship manager for College Fund agency partnerships
Schedules meetings, provides notes, tracks all ongoing work
Knowledge of advertising and ad placement in multiple media, including but not limited to digital, broadcast, print and radio
Awareness of Native culture
Ability to think both creatively and strategically
Excellent written, verbal, and visual communication skills
Demonstrated ability to manage multiple projects and meet deadlines
Experience leading work groups comprised of professionally diverse people and organizational cultures
Understanding of industry standard video editing, lay out, photography, and motion graphics software as well as basic photography, videography, and audio recording
Proficient in digital content production and creative software
Our HistoryFounded in 1989, the American Indian College Fund has been the nation’s largest charity supporting Native student access to higher education for more than 25 years, consistently receiving top ratings from independent charity evaluators. We provide nearly 6,500 scholarships per year to Native American students. and support for student success at 34 tribal colleges.Our MissionThe America...n Indian College Fund invests in Native students and tribal college education to transform lives and communities.